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About the role

  • Senior Advisor developing go-to-market strategies and campaigns for iA Financial Group’s insurance and savings solutions. Creating sales enablement tools and optimizing marketing performance across Canada.

Responsibilities

  • Lead high-impact go-to-market strategies from concept through execution
  • Design multi-channel marketing campaigns that engage audiences and deliver measurable results
  • Develop marketing content, sales tools, and value propositions
  • Collaborate with product experts, sales teams, and communications partners
  • Influence marketing direction through creativity, strategic thinking, and market insight
  • Measure campaign performance and continuously optimize results
  • Manage multiple projects simultaneously while meeting tight deadlines
  • Collaborate with sales teams across Canada
  • Participate in meetings conducted in English and/or French
  • Prepare written documents and marketing materials in English and French

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Communications, or an equivalent discipline
  • Minimum of six to eight years of relevant experience in a similar role
  • Excellent French communication skills, both spoken and written
  • Advanced English and French language proficiency required
  • Strong proficiency with Microsoft Office tools and Copilot
  • Interest in financial services and business-related challenges
  • Ability to manage multiple priorities in a dynamic environment
  • Knowledge of financial products considered a significant asset
  • Experience working with distribution networks considered an asset
  • Strong expertise in marketing, communications, and commercialization
  • Exceptional writing skills and ability to simplify complex concepts
  • Strong strategic thinking, analytical capabilities, problem-solving skills, and sound judgment
  • Autonomy, influence-based leadership, and strong interpersonal skills

Benefits

  • Artificial intelligence tools available to everyone
  • Hybrid work environment with flexibility and access to inspiring and innovative workspaces
  • Flexible group insurance plans
  • Competitive retirement savings program
  • Employee share purchase plan
  • Vacation program
  • Wellness days
  • Personal development days
  • Telemedicine services
  • Employee and Family Assistance Program
  • Ergonomic furniture program
  • Performance bonus
  • Discounts on iA products

Job title

Job type

Full Time

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

HybridQuebec CityCanada

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