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About the role
- Senior Regional Manager growing Canadian fire-safety distribution sales through Channel Partners. Managing strategic relationships, sales pipelines, proposals, and territory growth across Canada.
Responsibilities
- Lead and grow a network of Channel Partners
- Provide sales expertise and resources to support Channel Partner growth and exceed target sales volume goals
- Develop and promote product and application knowledge for Channel Partners, A&E Firms, GC/EC’s, and End User customers
- Manage strategic partner relationships, drive sales initiatives, and develop new business opportunities across Canada
- Achieve or exceed assigned sales targets through Channel Partners, National Accounts, Corporate Accounts, and OEM Partners
- Establish and cultivate relationships with strategic prospects to develop a strong pipeline
- Coordinate territory business development activities aligned with company strategy
- Analyze bid opportunities, prepare proposals, negotiate terms, and maintain customer relationships to secure projects
- Identify prospects, assess needs, present tailored solutions, and expand the client base
- Conduct product presentations and workshops, educate prospects, address objections, and foster long-term relationships
- Maintain a personal sales pipeline and pursue new opportunities
- Develop and implement an annual district sales plan
- Support Channel Partner sales teams in achieving and exceeding sales volume targets
- Assist Channel Partners in developing and executing business plans
- Manage high-level discussions with Channel Partners and End Users to resolve challenges and negotiate business terms
- Manage assigned Channel Partner growth
- Manage National Account and internal lead assignments and align them with appropriate Channel Partners
Requirements
- High School Diploma or equivalent
- 10+ years of experience selling fire detection equipment or similar safety, security, or life safety systems through a distribution channel within a defined territory
- Bilingual in the English and French languages – HIGHLY PREFERRED
- Exceptional presentation, written, and verbal communication skills
- Proficient with basic computer applications
- Familiarity with online CRM’s for data management, sales tracking and forecasting
- In-depth knowledge of fire safety products, codes, and application usage
- 5+ years of experience building and managing distributor networks
- Excellent interpersonal skills
- Technically adept with strong presentation abilities
- Ability to work from a virtual/home office environment
Benefits
- Ability to work from a virtual/home office environment
- Bilingual in the English and French languages – HIGHLY PREFERRED
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