Senior Product Manager leading acquisition and activation growth at KOHO, a Canadian fintech. Owning experiments, KPIs, product-led loops, and cross-functional growth delivery.
Responsibilities
Lead a dedicated growth pod focused on converting registered users into active customers or building product-led acquisition channels
Own growth KPIs tied to user acquisition or activation and their impact on revenue and unit economics
Design, ship, and iterate on growth initiatives weekly
Maintain an experiment backlog with hypotheses and success criteria
Use quantitative analysis, financial modeling, and CAC/LTV economics to prioritize investments
Lead a cross-functional pod with engineering, design, data, and marketing
Diagnose and reduce friction across funnels, onboarding, and growth channels
Design and scale product-led growth loops
Collaborate with the other growth pod across the full user journey
Present growth strategy, experiment results, and roadmap decisions to executive audiences during quarterly strategy reviews
Requirements
3–5+ years of product management experience
At least 2 years focused on growth, activation, acquisition, or product-led growth at a consumer or fintech company
Demonstrated track record of moving growth metrics, with specific measurable results
Ability to write SQL when needed
Ability to design experiments with statistical rigor
Ability to make decisions based on CAC/LTV modeling
Experience leading cross-functional pods or squads involving engineering, design, marketing, and data
Strong strategic communication and business-case writing skills
Active daily use of AI tools such as Claude, ChatGPT, or Perplexity
Legally eligible to work in Canada
Nice-to-have: Canadian fintech or regulated financial services experience
Nice-to-have: product analytics, martech, and BI tools familiarity
Nice-to-have: A/B testing platforms such as Eppo or Optimizely
Nice-to-have: behavioural economics, incentive design, or conversion optimization background
Nice-to-have: fintech onboarding and KYC optimization experience
Nice-to-have: product-led acquisition at scale experience
Benefits
Competitive compensation & equity
Generous vacation
Wellness days
Flex Days
Holiday closure
Remote-first environment
Coworking support
Yearly all hands retreat
Access to coaching & growth programs
Parental top-up & leave policies
Comprehensive health benefits
Power-up budgets for books, home office setup, phone & internet, AI tools, and professional development
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