Remote Social Media & Marketing VA executing content, campaigns, and podcast promotion for a growing personal development organization. Managing multiple brands and channels from established marketing strategy.
LC
Social Media Manager – 13-Month Fixed-Term Contract
Posted last week
About the role
- Gestionnaire des médias sociaux chez Lightspeed, entreprise technologique montréalaise. Pilotage de la stratégie, de l’équipe, du contenu et des campagnes sur les marchés mondiaux et québécois.
Responsibilities
- Maintain and evolve Lightspeed’s overall social media strategy, aligning it with company and marketing objectives
- Evolve and optimize platform strategies and content pillars globally and locally
- Identify opportunities to strengthen brand presence, content, and audience engagement
- Manage and support a team comprising a Social Media Specialist, a Community Management Specialist, and a Social Media Intern
- Set priorities, provide guidance and mentorship, and ensure clear allocation of responsibilities
- Manage the relationship with the production agency and collaborate with internal Design teams to develop social media content and case studies
- Provide strategic direction, feedback, and necessary approvals throughout the production process
- Serve as a key social media partner to the Brand, Public Relations, Product Marketing, Events, and other teams
- Integrate social media into company campaigns and initiatives from planning through execution
- Collaborate with teams across North America, Europe, and APAC to ensure a consistent brand presence
- Manage Lightspeed Québec’s social media presence and adapt the strategy for the Quebec market
- Lead the monthly reporting process for organic social media and share key insights
- Use performance and audience data to determine what is working and evolve the strategy
- Contribute to the planning, management, and measurement of brand and social media campaigns
- Track content calendars, briefs, approvals, and post deliverables
- Advise on and approve content for the Life at Lightspeed program and support employee engagement initiatives
Requirements
- At least 6 years of experience in social media management, ideally within an established brand
- Experience managing a content creation, marketing, or social media team, including team development and priority setting
- Experience developing and managing social media strategies, with the ability to adapt content and approaches to different platforms and audiences
- Experience collaborating with creative partners and agencies to develop and produce social-first content and campaigns
- Comfortable using social media performance data to derive insights and inform content and strategy
- Knowledge of social media management, listening, and analytics tools
- Excellent written and spoken French and English
- Experience in the technology or SaaS industry, particularly in e-commerce or point-of-sale solutions, is an asset
- Experience with global and regional social media is an asset
- Experience with social media advertising, including budget management and optimization, is an asset
- Experience integrating artificial intelligence tools into workflows is an asset
Benefits
- 13-month fixed-term contract
Job title
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Experience level
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Degree requirement
No Education Requirement
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