Marketing Strategist executing campaigns, content, and sales enablement for Marble’s protected-data authorization platform. Managing marketing across SettLiT and Medchart in US and Canadian regulated markets.
Responsibilities
Ship consistent, on-brand campaigns, content, email, and social across SettLiT and Medchart on a predictable calendar
Stand up and run Medchart’s marketing motion across email and nurture, content, and web
Build Medchart’s traffic and lead baseline from the ground up
Deliver sales enablement materials for both go-to-market teams, including one-pagers, case studies, sequences, and decks
Build marketing reporting across the portfolio, including a live dashboard and monthly readout
Own both brand websites in Webflow and drive measurable conversion and organic-traffic gains
Own marketing execution end to end, freeing the Director of Marketing to focus on strategy
Work across two brand voices and two markets: US legal; Canadian legal, insurance, and healthcare
Requirements
Strong generalist marketing track record spanning campaigns, content, email, social, and web
Ability to flex convincingly across two brand voices and two markets
Hands-on fluency with HubSpot or similar automation tools, Webflow, Figma, and Adobe
Comfort using AI tools as a force multiplier
Sharp writing and editing skills
Self-directed operating rhythm with calendar ownership, reliable execution, and clear communication
Background check required
Completion of the Plum Discovery Survey behavioural assessment required after application
B2B SaaS marketing experience, especially in legal, health, insurance, or another regulated space, is a bonus
Experience running paid media in-house, such as Meta, or managing agencies and contractors, is a bonus
Benefits
Remote work within Canada
Plum Discovery Survey and personalized Plum Profile
Opportunity to work on impactful products with real revenue and customers
Direct visibility into impact and influence on company growth
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