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About the role
- Product Manager leading Canadian rare disease portfolio strategy and marketing for Medison, a global biotech partnership company. Driving launches, digital campaigns, stakeholder insights, and cross-functional execution.
Responsibilities
- Lead the cross-functional therapeutic area team to implement the Canadian brand strategy for the Rare Disease product portfolio
- Collaborate with the Business Unit Director and cross-functional partners
- Develop cross-functional tactical plans and ensure execution of marketing tactics
- Initiate and lead projects supporting products across their life cycle, including launch
- Monitor digital marketing trends and oversee online advertising and email marketing campaigns
- Establish and execute short- and long-term business goals aligned with partner manufacturers’ visions
- Generate and consolidate stakeholder insights through advisory boards, consultancy meetings, and market research
- Engage key healthcare professionals to understand patient journey challenges and opportunities and develop advocates
- Support sales-team training on brand strategy, product messaging, and materials
- Manage agency partners and ensure on-budget, timely deliverables
- Collaborate with the medical and regulatory review committee to ensure compliance with company SOPs and external-use material approvals
- Perform administrative duties, including expense and marketing reports
- Work within regulatory and legal compliance guidelines
Requirements
- Commercial experience in healthcare/biopharmaceuticals
- Minimum of 4 years of experience in biopharmaceutical marketing
- Minimum of 2 years of experience in biopharmaceutical sales, with a focus on specialty products and institutional sales
- Rare Disease experience strongly preferred
- Minimum: Bachelor's degree; preference for Science, HealthCare, or Business
- Strong leadership and ability to influence without authority across functional stakeholders
- Ability to work collaboratively with multiple cross-functional stakeholders
- Leads by example and demonstrates partnership and collaboration with partners and external counterparts
- Passion for improving patient outcomes and making a difference in rare/ultra rare diseases
- Flexibility to changing priorities in a fast-moving environment
- Ability to work independently under tight timelines
- Strong written and verbal communication, presentation delivery, and interpersonal skills
- Persuasive, solution-oriented approach to articulate value propositions and negotiate commitment
- Ability to identify opportunities to achieve superior results
- Experience developing digital programs and marketing channel solutions
- Excellent scientific acumen and knowledge of product development, regulatory, market access, clinical, and medical affairs
- Knowledge of marketplace regulations and industry promotional policy
- Solid compliance mindset and demonstrated integrity
- French language is an asset
- Willingness and ability to travel nationally and internationally, up to 25% of the time
- Occasional evening and weekend work required
Benefits
- Bonus
- Hybrid work model
- Diverse and inclusive workplace
- Consideration without regard to protected characteristics
- National and international travel opportunities
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