Graphic Designer creating brand - consistent SaaS marketing assets across digital channels. Supporting campaigns, visual storytelling, and performance - driven design for Toronto’s marketing team.
About the role
- Marketing Coordinator supporting marketing initiatives within the Digital Solutions team for Orica. Focusing on the Geosolutions product portfolio and delivering strategic campaigns and sales enablement.
Responsibilities
- Support the planning and execution of product launches, campaigns, and strategic marketing initiatives across the Geosolutions portfolio, specifically our ‘In situ’ product brand portfolio
- Develop customer-facing marketing collateral that clearly articulate product value and support business objectives associated with these product and campaign launches
- Collaborate with Geosolutions product marketing, sales, SMEs, and regional stakeholders to ensure consistent messaging and effective market targeting
- Develop, maintain, and improve sales and marketing resources, including presentations, brochures, proposals, collateral libraries, SharePoint repositories, and other sales enablement tools
- Support the global sales team through the delivery of accurate, accessible, and up-to-date marketing materials
- Create and deliver high-quality, technical-focused product content across digital and traditional channels to support sales and lead growth
- Develop content that educates customers, addresses industry challenges, strengthens brand positioning, and drives commercial engagement throughout the customer journey, including case studies & testimonials
- Manage and optimise content for digital marketing channels, including websites and social media platforms
- Support the implementation of paid digital marketing strategies and SEO campaigns across the website and social media channels for lead generation for our commercial teams
Requirements
- Relevant degree in Marketing or Communications or similar, or with equivalent experience
- 3+ years’ experience in a marketing or communications role, (in a technology company is highly regarded)
- Highly developed writing ability with a focus on understanding and writing about technical content
- Understanding of digital marketing best practices and trends with evidence of results
- Highly organised with excellent planning, time-management, and attention to detail
- Clear and professional communication skills — written and verbal
- Interest in technology and innovation
Benefits
- Medical on the first day worked. Basic module paid by the employer.
- Dental on the first day worked. Basic module paid by the employer.
- Life, Disability and Accidental Death & Dismemberment Insurance
- Short and Long Term Disability
- Retirement / Defined Contribution Pension Plan (DCPP)
- Holidays - twelve nationally and/or provincially recognized holidays per calendar year
- Paid Time Off
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