Social media content creator producing short - form video, graphics, and written campaigns for Acosta’s Whirlpool appliance marketing. Repurposing assets across TikTok, Instagram, YouTube, Pinterest, and Facebook.
About the role
- Social Media & Brand Experience Manager shaping Safe Software’s FME data integration platform stories. Creating video, campaigns, and performance-driven content across social channels.
Responsibilities
- Own the social media strategy, content calendar, and execution across LinkedIn, Instagram, and emerging platforms
- Create and edit short-form video content, including appearing on camera when appropriate
- Find and tell stories about employees, customers, products, and use cases
- Build and maintain a consistent brand voice
- Turn product launches, company milestones, campaigns, and events into social content
- Use HubSpot and performance data to schedule, measure, and improve content
- Collaborate with the Demand Generation Director on campaigns and paid social
- Represent Safe Software and create content at events and conferences
- Develop ideas based on audience insights, platform trends, and performance
- Work with Product Marketing, Demand Generation, and other departments
Requirements
- 3+ years of experience managing social media for a brand or organization
- Portfolio or examples demonstrating created social media and video content
- Hands-on experience producing and editing short-form video for social platforms
- Strong copywriting skills and ability to maintain a consistent brand voice
- Strong knowledge of LinkedIn and Instagram
- Understanding of emerging social platforms and formats
- Experience developing content calendars and using analytics to inform decisions
- Comfort appearing on camera and engaging with people in person
- Ability to independently manage content from concept through publishing and measurement
- Experience with HubSpot or a comparable social media management platform, or ability to learn new tools quickly
- Curiosity about AI and its evolving role in content, community, and brand marketing
Benefits
- Flexible and remote-friendly work arrangements
- Paid time off to volunteer for Safe-organized opportunities
- Annual learning budget
- Training programs paid for by Safe
- 3 weeks of vacation
- Additional paid 6 seasonal days off per year
- Extended health benefits from day 1
- Dental benefits from day 1
- Health or lifestyle spending benefits from day 1
- Counseling benefits from day 1
- Parental Leave Top-Up Program
- Bi-annual profit sharing
- RRSP/TFSA matching program
- Complimentary parking
- Bike storage
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