eCommerce Video Editor creating edutainment Meta ads for Sidekick, an injury-relief brand. Using motion graphics and performance data to improve sales-driving creative.
Responsibilities
Turn scripts and raw footage into edutainment ads for Meta
Create ads that teach people useful information about their pain and keep them watching
Use motion graphics and animation to show how products work, including which muscles they target
Work with creative strategists on performance advertising
Review performance metrics and develop ideas for the next test
Analyze why ads succeed or flop, including the effectiveness of hooks and cuts
Requirements
3-4 years of experience in video editing with a strong portfolio showcasing social ads
Experience with edutainment-style ad formats
Has created winning ads with high spend and strong ROAS for Meta
Fast-growing company whose mission is to solve chronic pain and injuries
Comprehensive health benefits
Real performance data on your work. Your edits run against actual ad spend, so you walk away with CTR, ROAS, and hook-rate data most in-house editors never get to point to
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