Data Scientist II, Digital Analytics

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About the role

  • TD digital analytics expert optimizing banking customer journeys through web and mobile data. Delivering dashboards, insights, and recommendations to improve conversion, engagement, and digital performance.

Responsibilities

  • Partner with digital, marketing, product, and technology teams on web and mobile analytics strategies
  • Analyze customer behavior across websites, mobile apps, acquisition funnels, and engagement journeys
  • Develop data-driven insights and recommendations to improve customer experience, conversion, engagement, and digital performance
  • Conduct end-to-end analytics from hypothesis development and data extraction through analysis, insight synthesis, and executive-ready storytelling
  • Translate complex digital data into dashboards and visualizations
  • Translate business requirements into analytics solutions and measurement frameworks
  • Serve as a subject matter expert on customer journeys, KPIs, attribution, and channel performance
  • Educate business partners on digital metrics and analytics outputs
  • Communicate findings and translate insights into prioritized actions and measurable outcomes
  • Identify and execute analytics use cases that improve digital channel effectiveness and customer outcomes
  • Participate in knowledge sharing and cross-functional collaboration
  • Work independently as a senior analyst/subject matter expert and coach or educate others
  • Perform tasks end to end and address short- to medium-term issues

Requirements

  • Undergraduate degree or technical certificate
  • 2+ years of relevant experience
  • Background in business administration, statistics, mathematics, science, or finance
  • Experience using Python, SQL, or Spark to manipulate large and complex datasets and draw insights
  • Experience with web analytics tools such as Adobe Analytics or Google Analytics is an asset
  • Experience with Power BI
  • Experience with JIRA, Confluence, and GitHub is a plus
  • Knowledge of cloud services such as AWS, Azure, or Databricks for deploying analytics solutions is a plus
  • Ability to work independently as a senior analyst/subject matter expert
  • Ability to coach and educate others
  • Ability to perform tasks end to end

Benefits

  • Base salary
  • Variable compensation
  • Health and well-being benefits
  • Savings and retirement programs
  • Paid time off
  • Banking benefits and discounts
  • Career development
  • Reward and recognition programs
  • Regular career, development, and performance conversations with manager
  • Online learning platform
  • Mentoring programs
  • Training and onboarding sessions
  • Accessibility accommodations during the interview process

Job type

Full Time

Experience level

JuniorMid level

Salary

CA$81,600 - CA$115,200 per year

Degree requirement

Associate's Degree

Tech skills

AWSAzureCloudPythonSparkSQL

Location requirements

HybridTorontoCanada

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