Remote Social Media & Marketing VA executing content, campaigns, and podcast promotion for a growing personal development organization. Managing multiple brands and channels from established marketing strategy.
Responsibilities
Manage and maintain content across Instagram, Facebook, LinkedIn, and YouTube
Schedule and publish content consistently
Execute content plans developed by the client and marketing partners
Adapt content across platforms and brands
Repurpose videos, podcasts, written content, and existing materials into posts, reels, clips, and graphics
Create simple branded content using Canva and AI tools
Monitor comments, messages, engagement, and basic performance
Keep profiles, links, and key information current
Maintain organized content calendars across multiple brands
Identify weekly content needs, provide topics and prompts, and follow up for content and approvals
Identify content gaps and keep content organized through publication
Execute approved campaigns supporting book sales, group enrollment, audience growth, nonprofit initiatives, and product launches
Coordinate campaign assets, schedules, timelines, and deliverables
Monitor basic campaign results and support audience targeting and paid social activities
Publish podcast clips and promotional assets
Coordinate with podcast production partners, guests, hosts, and their teams
Support podcast appearances and cross-promotion
Identify relevant podcast opportunities and monitor social media and content trends
Conduct basic SEO and search-topic research
Monitor audience interests, industry conversations, and platform changes
Support paid social advertising, audience targeting, marketing, and sales activity for future launches
Identify opportunities to repurpose or extend existing content
Requirements
Previous social media or digital marketing experience required
Content creation and repurposing experience required
Canva experience required
Social media scheduling and content calendar experience preferred
Short-form video/reels experience preferred
Basic marketing analytics knowledge preferred
Paid social, podcast promotion, or SEO familiarity is a plus
Excellent written English required
Proactive and highly organized
Strong social media and content execution skills
Creative with a good eye for professional content
Able to manage multiple brands, audiences, and priorities
Comfortable repurposing existing content across formats
Able to work from established strategy and execute independently
Comfortable following up with clients for content and approvals
Able to identify gaps and determine what needs attention next
Comfortable using AI tools to improve content creation and productivity
Knowledge of Instagram, Facebook, LinkedIn, YouTube, Canva, social media scheduling tools, and AI content tools
Meta Business Suite preferred
Basic video editing/repurposing tools preferred
Strong written and spoken English required
Availability for 40 contracted hours per week, Monday through Friday, generally 9:00 AM–6:00 PM MST
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