Growth Marketing Manager driving paid media, testing, and customer growth for Saje Natural Wellness. Managing acquisition performance, budgets, agencies, and reporting across eCommerce channels.
About the role
- Growth Marketing Specialist supporting paid campaigns, lead generation, analytics, and nurture programs. Applying AI tools to accelerate marketing operations and SaaS growth.
Responsibilities
- Support execution and optimization of paid advertising campaigns across LinkedIn, Meta, Google, and other channels
- Monitor campaign performance and identify opportunities to improve CTR, CPC, CPL, and conversion rates
- Assist in developing landing pages, lead magnets, and conversion-focused marketing initiatives
- Support organic and paid growth initiatives across multiple channels
- Build targeted prospect lists aligned with Ideal Customer Profiles (ICP)
- Research companies, decision-makers, and market opportunities
- Support outbound sales initiatives through list development and data enrichment
- Maintain CRM data quality and assist with pipeline management activities
- Support the sales team in identifying target accounts and growth opportunities
- Build and optimize email nurture sequences for prospects and customers
- Support lead scoring, segmentation, and lifecycle marketing programs
- Analyze email performance and recommend improvements to engagement and conversion metrics
- Conduct research on target industries, competitors, and market trends
- Monitor competitor messaging, positioning, pricing, and product developments
- Develop competitive intelligence reports to support sales and marketing strategy
- Develop weekly, monthly, and quarterly performance reports
- Analyze marketing, website, pipeline, and revenue performance
- Help identify growth opportunities and areas of funnel leakage
- Support recommendations to improve conversion rates and customer acquisition
- Track and report on key SaaS growth metrics, including website traffic, lead generation, MQL conversion rates, pipeline creation, customer acquisition, and self-serve product performance
- Leverage AI tools to accelerate research, reporting, content creation, analysis, and campaign execution
- Use Claude, ChatGPT, Gemini, Perplexity, and other AI platforms to improve productivity and decision-making
- Build repeatable AI-assisted workflows for marketing, sales, and reporting activities
- Utilize AI to synthesize large volumes of information into actionable insights and recommendations
- Continuously explore new AI tools and techniques that improve efficiency, accuracy, and output quality
Requirements
- 2–4 years of experience in growth marketing, demand generation, marketing analytics, business operations, or a related role
- Experience managing or supporting paid advertising campaigns
- Experience setting up tags, triggers, and events in Google Tag Manager
- Strong analytical and reporting skills
- Experience with CRM platforms such as HubSpot or Salesforce
- Experience building email marketing and lead nurture campaigns
- Strong research and data analysis capabilities
- Excellent written and verbal communication skills
- Highly organized with strong attention to detail
- Daily user of AI tools such as Claude, ChatGPT, Gemini, Perplexity, or similar platforms
- Understanding of prompt engineering and AI-assisted workflows
- Background in SaaS, MarTech, AdTech, creator economy, affiliate marketing, or e-commerce environments
- Experience developing lead nurture programs, lifecycle marketing strategies, and marketing automation initiatives that improve engagement and conversion
- Experience supporting sales teams with pipeline growth and account-based targeting initiatives
- Experience turning marketing, sales, and revenue data into clear reports and actionable insights
- Familiarity with workflow automation and process optimization using tools such as Zapier, Make, N8N, or similar platforms
Benefits
- Bonus
- Benefits
- Other perks
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No Education Requirement
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