Senior Marketing Motion Designer at DECA Games creating visually compelling assets across all channels. Focusing on user acquisition and campaign optimization for a diverse gaming audience.
Responsibilities
Design and produce a wide range of marketing assets including static ads, motion videos, app store screenshots, feature icons, trailers, and key art.
Develop marketing creative that adapts to different game genres, player segments, and platform requirements.
Generate fresh, innovative campaign ideas that resonate with global audiences and reflect emerging trends in entertainment, gaming, and pop culture.
Pitch creative concepts and translate campaign strategy into compelling visual assets.
Partner with UA and analytics teams to create data-informed iterations of creatives based on A/B test results, click-through rates, and install data.
Use insights to refine visuals and drive performance across paid channels.
Lead visual strategy and execution for App Store and Google Play assets, including icons, screenshots, and trailers.
Optimize asset variations to improve store conversion rates and feature-readiness.
Ensure all visual materials maintain brand integrity while adapting to different campaign goals, audiences, and media formats.
Uphold and evolve visual standards across all touchpoints.
Work cross-functionally with Game Teams, UA Managers, and Product Marketing to align on messaging, priorities, and goals.
Present work, incorporate feedback, and manage timelines across multiple stakeholders.
Provide feedback and guidance to junior creatives and freelancers.
Proactively explore new creative formats, including AR ads, playable units, TikTok-first content, and platform-native innovations.
Requirements
5+ years of experience creating marketing art, ideally in the mobile gaming industry.
Proven track record designing high-performing UA ads, ASO assets, and marketing visuals.
Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere); working knowledge of 3D tools like Blender is a plus.
Deep understanding of user acquisition strategy, player psychology, and performance-driven design.
Strong storytelling, compositional, and typographic skills.
Experience managing creative timelines, stakeholder feedback, and versioning in fast-paced environments.
Excellent communication and cross-functional collaboration skills.
Benefits
Remote first company culture.
Flexible work hours to support a personal work-life balance.
Online language classes: English, German, French, Spanish etc.
Working in a multicultural environment with people from over 30 different countries.
Senior Motion Designer creating 2D/3D motion graphics for The Heist, a Vancouver motion design and post - production studio. Developing styleframes, animation, and polished campaign deliverables.
Senior Motion Designer creating 2D and 3D motion graphics at The Heist, Thinkingbox’s motion design studio. Developing styleframes, animation, and 3D scenes while mentoring designers.
Intermediate Motion Designer creating polished 2D/3D, type - led, and UI motion. Developing visual systems for campaigns, product stories, and experiential work at The Heist.
Intermediate Motion Designer creating type - led 2D/3D animation, UI motion, and visual systems. Joining The Heist, Thinkingbox’s Toronto - based motion design and post - production studio.
Junior Motion Designer creating 2D/3D animation for web, social, AR, and experiential projects. Joining The Heist, a Vancouver motion design and post - production studio.
Junior Motion Designer creating 2D/3D animation for web, social, AR, films, microsites, and out - of - home campaigns. Joining The Heist, Thinkingbox’s Toronto motion design and post - production studio.
Motion Design Intern supporting 2D/3D animation, branded content, and campaign production at The Heist, Thinkingbox’s motion design and post - production studio.
Motion Design Intern supporting 2D/3D animation, branded content, and broadcast projects at The Heist. Building studio experience with Adobe tools alongside experienced designers and directors.
Creative Motion Designer producing video ads for Quarks’ global dating and relationship - wellness products. Creating, adapting, localizing, and testing motion creatives across major advertising platforms.
VFX and motion design intern creating real - time gameplay effects for Ludia’s mobile games. Integrating particles and animation into an in - house engine while learning through mentorship.