Distru is the modern seed to sale software trusted by hundreds of the top cannabis brands across the nation.Built on decades of practical industry experience, we help improve margins, keep your operation compliant, and simplify your day.
Our team shares your passion for the plant, and what makes our industry so unique.——We’ve been growing with the cannabis industry since 2016  🌱

Distru

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product-manager

Distru is a comprehensive enterprise resource planning (ERP) platform designed specifically for the cannabis industry. It serves as a central hub for managing various aspects of cannabis operations, from inventory management to order fulfillment, sales, and compliance tracking, all the way from seed to sale. Distru integrates with several cannabis industry systems, ensuring compliance with regulatory requirements, and offers features such as cultivation analytics, financial management, and CRM capabilities. With a focus on streamlining operations and enhancing efficiency, Distru assists cultivators, processors, manufacturers, distributors, and retailers in the cannabis sector, helping them to drive sales, manage inventory, and monitor compliance effectively.

Distru is the modern seed to sale software trusted by hundreds of the top cannabis brands across the nation.Built on decades of practical industry experience, we help improve margins, keep your operation compliant, and simplify your day. Our team shares your passion for the plant, and what makes our industry so unique.——We’ve been growing with the cannabis industry since 2016  🌱

• Lead the product department as Distru’s first VP of Product
• Work directly with the executive team to navigate product-market fit in the AI era
• Own the AI product suite, AI infrastructure direction, ERP product line, and product strategy
• Shape product direction across Distru ERP, Distru Commerce, Order Agent, Distru Analytics, and the AI product suite
• Deliver quarterly strategy reviews to the executive team covering market landscape, ERP/AI sequencing, roadmap, metrics, and resourcing
• Own the product hiring pipeline and define hiring standards
• Own the product timeline as the source of truth for the company and technical teams
• Experiment with AI-first product processes and foster organization-wide adoption
• Review and iterate on PRDs, designs, and mockups; define PRD standards
• Ensure high-quality MCP and API documentation and supporting materials
• Establish an operating cadence with Engineering
• Shape data infrastructure for AI use cases, including StarRocks, BigQuery, and PostgreSQL
• Build foundational AI features including a unified data layer, agent builder, workflow builder, MCP, and headless experience
• Coordinate with go-to-market teams on product education, launches, and AI-forward content
• Foster conviction around product choices and directions
• Improve the Customer Success, Sales, and customer feedback pipeline
• Build relationships with key customers
• Measure and track feature adoption
• Manage, coach, and develop the product team, including performance management and difficult personnel decisions
• Expand the product team from 4 to 8+

VP of Product

VP of Product leading Distru’s AI-powered ERP and B2B eCommerce platform strategy. Owning AI infrastructure, product direction, team expansion, and go-to-market alignment.

Distru

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VP of Product

Distru