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About the role

  • YouTube marketing strategist designing data-driven channel programs for Foundation’s B2B tech and SaaS clients. Driving pipeline growth through analytics, creative packaging, and AI-assisted workflows.

Responsibilities

  • Develop and execute comprehensive, data-driven YouTube strategies aligned with client objectives and pipeline goals
  • Analyze YouTube Analytics, VidIQ data, retention curves, search and suggested traffic, and LLM citation trends to uncover strategic opportunities for channel growth
  • Own packaging strategy across accounts, including titles, thumbnails, hooks, descriptions, chapters, and Shorts
  • Source, vet, and brief on-camera talent and creators who fit each client’s audience and category
  • Lead collaborative planning sessions with GEO/SEO, Creative, and production teams, including internal and external partners
  • Conduct recurring channel audits, identify growth gaps, and recommend improvements
  • Build scalable frameworks, playbooks, and documentation to standardize strategy execution across accounts
  • Use AI tools for research, scripting support, and optimization to reduce production time and cost without sacrificing quality
  • Present strategic findings, performance outcomes, and recommendations to clients and internal stakeholders
  • Mentor junior strategists
  • Maintain alignment between video initiatives and broader digital marketing and business KPIs
  • Track channel KPIs, qualified traffic, pipeline, conversions, delivery quality, client satisfaction, and workflow efficiency

Requirements

  • 5+ years in YouTube strategy, video content strategy, or channel growth
  • B2B or SaaS experience strongly preferred
  • Proven success growing YouTube channels or video programs that achieve measurable business outcomes
  • Advanced analytical and reporting skills using tools such as YouTube Studio, VidIQ or TubeBuddy, Google Analytics, Google Search Console, Ahrefs, and HubSpot
  • Familiarity with AI visibility platforms such as Profound is a plus
  • Experience managing video production ecosystems, including scripting, creators, editors, and outside production partners
  • Clear written and verbal communication
  • Ability to translate complex insights into clear, persuasive narratives
  • Exceptional ability to present and deliver consultative value to clients and stakeholders, focusing on evidence and structured recommendations

Benefits

  • Variable compensation: team performance bonus
  • Company-wide profit-sharing
  • Full-time schedule, Monday to Friday, approximately 40 hours/week
  • Full Remote

Job title

Job type

Full Time

Experience level

Mid levelSenior

Salary

CA$70,000 - CA$95,000 per year

Degree requirement

No Education Requirement

Location requirements

RemotePoland

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