Data Analyst analyzing player behavior and developing actionable insights for Growe's iGaming and entertainment clients. Designing dashboards and conducting A/B tests to improve product performance.
Responsibilities
Analyze player behavior across the full funnel: registration, first deposit, retention, reactivation, churn - and translate findings into actionable product recommendations
Design, run, interpret A/B tests and quasi-experiments, handle the methodology for measuring feature impact
Build and maintain cohort-based analyses (LTV, retention curves, payback) to support product and investment decisions
Define, validate, and monitor product KPIs and metric trees, challenge metrics that don't reflect real business value
Partner with product managers to prioritize the roadmap based on expected impact, not intuition
Develop self-service dashboards (Tableau) and data sources to help stakeholders answer routine questions without analyst involvement
Investigate anomalies in key metrics and communicate root causes clearly to non-technical audiences
Maintain culture of rigorous, honest analytics: document assumptions, quantify uncertainty, and flag when data can't answer the question
Own web analytics implementation and data quality: tracking plans, event taxonomy, tag management (GTM), and validation of new tracking releases.
Requirements
2+ years in Product/Web/ or Data analytics
Strong SQL - window functions, CTEs, large datasets (Athena or similar is a plus)
Hands-on experience with web analytics platforms (GA4, Amplitude, Mixpanel, or similar), including event design and tracking implementation, not just report consumption
Working knowledge of Google Tag Manager or a comparable tag management system and ability to read dataLayer specs and debug tracking issues
Solid grounding in statistics: hypothesis testing, confidence intervals, statistical power, common experiment pitfalls (peeking, selection bias, cohort-maturity bias)
Experience with funnel analysis, cohort analysis, LTV and retention modeling
Proficiency with a BI tool (Tableau preferred), including data source design
Understanding of attribution models and their limitations
Python or R for ad-hoc analysis is a plus (pandas, curve fitting, survival analysis)
English at least at Intermediate level (written and spoken)
Experience with iGaming, or another high-frequency B2C domain (fintech, gaming, e-commerce) will be a plus
Benefits
Health & Wellness Focus
Global Medical Coverage
Growth Opportunities
Benefits Programs (compensation for the gym/stomatology/psychological service & etc.)
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