Senior Performance Marketing Manager scaling Chess.com's paid acquisition across app, social, video, and DSP channels. Driving incrementality, ROAS, LTV, creative testing, and globally remote budget strategy.
About the role
- Campaign Manager implementing and optimizing Programmatic, Social, and PPC/SEM campaigns at independent media agency Glassroom. Monitoring pacing, reporting performance, and protecting client brands.
Responsibilities
- Implement, configure, and optimize advertising campaigns across Programmatic, Social, and PPC/SEM platforms
- Ensure campaigns meet technical specifications, deadlines, and performance objectives
- Monitor campaign pacing, budgets, and delivery against client goals daily
- Use VAKAD pacing monitors and alert systems to report delivery risks in real time
- Implement brand safety measures to protect advertisers’ reputations
- Configure dashboards and update tracking tools
- Provide accurate weekly pacing and performance reports
- Analyze success drivers, bottlenecks, and next steps
- Collaborate with strategy teams, clients, and external partner agencies on technical specifications, creative asset alignment, and campaign launches
- Identify technical or performance issues and propose effective solutions
Requirements
- College diploma or degree in marketing, communications, or media
- Ideally 1 year of relevant experience in digital campaign management
- Strong interest in and basic knowledge of, or willingness to acquire, Programmatic, Social Ads, and PPC/SEM, including Google Ads and Bing
- Strong proficiency in Excel, including pivot tables
- Working knowledge of English
- Working knowledge of French is an asset
- Proactivity and autonomy
- Hands-on approach to digital media platforms
- Ability to simplify complex contexts and synthesize thoughts clearly
- Ability to handle deadlines with a positive attitude and strong focus
- Clear, precise, and professional communication
Benefits
- Hybrid work: 3 days in the office and 2 days remote
- 3 weeks of annual vacation
- Agency closed during the Holiday season
- All statutory holidays doubled
- 5 human days
- 1 volunteer day
- Group insurance plan including life, medication, dental, paramedical, and travel coverage, with 3 coverage options
- $250 per year reimbursed for physical activities or home fitness equipment
- Discounts on Bike Share
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