Marketing Coordinator supporting Knix’s CMO and aligning apparel marketing teams. Managing executive calendars, go - to - market planning, campaigns, and cross - functional operations.
About the role
- Director leading global field and channel marketing for Keyfactor’s cybersecurity trust infrastructure. Driving enterprise pipeline, revenue growth, partner engagement, and regional go-to-market execution.
Responsibilities
- Develop and execute global field marketing strategies aligned with corporate growth objectives, pipeline targets, and revenue goals
- Support channel priorities and partner engagement in partnership with the Director of Channel Marketing
- Own field-sourced and field-influenced pipeline contribution across target segments and geographies
- Support partner-sourced pipeline through aligned channel programs
- Develop account-based marketing programs, territory plans, whitespace strategies, and regional growth initiatives
- Build scalable planning frameworks, playbooks, campaign models, reporting standards, and global best practices
- Use customer, competitive, and market insights to guide regional strategy, program design, and investment decisions
- Lead integrated regional programs across events, digital, content, partner, and outbound channels
- Set strategy for conferences, regional events, roadshows, webinars, and customer experiences
- Develop executive engagement programs including advisory boards, executive roundtables, customer councils, leadership dinners, and strategic experiences
- Lead, mentor, and develop a team of field and channel marketing professionals
- Partner with regional sales leaders on planning, forecasting, and performance reviews
- Collaborate with Revenue Marketing, Product Marketing, Customer Success, RevOps, Channel, and Sales leadership on go-to-market execution
- Collaborate with the Director of Channel Marketing on regional co-marketing programs and partner ecosystem growth
- Own and forecast global field marketing budgets and optimize resource allocation
- Track pipeline contribution, opportunity progression, deal acceleration, attribution, and ROI with RevOps
- Translate performance insights into recommendations for leadership
- Champion AI-enabled marketing, intent data, predictive analytics, and modern MarTech
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field, or equivalent practical experience
- 10+ years of progressive B2B marketing experience, including global or multi-region field marketing leadership within enterprise SaaS; cybersecurity experience strongly preferred
- Experience owning or materially influencing pipeline and revenue targets, including field-sourced and field-influenced results and supporting partner-sourced outcomes
- Experience developing account-based marketing programs and territory strategies for enterprise and strategic accounts
- Experience directly leading and developing field marketing managers, including team structure, priorities, performance, and growth
- Hands-on experience building and executing field strategies across multiple regions and countries
- Experience partnering with Sales leadership, RevOps, Revenue Marketing, Product Marketing, and Channel teams
- Experience developing executive engagement programs and managing major conferences, regional events, partner activations, and customer experiences
- Ability to manage substantial budgets, forecast investments, assess ROI, and communicate performance and recommendations to senior leadership
- Fluency with CRM, marketing automation, intent and predictive-data platforms, event technology, analytics, and AI-enabled marketing tools
- Strong strategic, operational, communication, negotiation, and stakeholder-management skills
- Ability to lead through influence in a fast-paced global environment
- Must be legally authorized to work in the United States or Canada
Benefits
- Second Fridays: a company-wide day off on the second Friday of every month, except November and December due to the Holiday schedule; subject to change
- Comprehensive benefit coverage globally
- Paid parental leave, with structure varying by regional/government requirements
- Generous paid parental leave in the U.S. where government-paid leave does not exist
- Comprehensive adoption and fertility support
- Competitive time off globally
- Wellbeing resources
- Wellness allowance
- Free mindfulness app membership
- Wellness Wednesdays
- Global Volunteer Day
- Company non-profit matching
- 3 volunteer days off
- Monthly talent development and cross-functional meetings supporting professional development
- Regular All Hands meetings followed by group gatherings
- Opportunities to grow personally and professionally
- Entrepreneurial environment balancing autonomy and structure
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