Design Director shaping gameplay vision and leading the design team for 7 Days to Die. Collaborating with creative leadership and managing the design quality, systems, and player experience.
About the role
- Creative Director for Marriage Reset, owning copy and creative strategy to enhance conversions and audience engagement. Collaborating with the Co-Founder and directing creative production across marketing channels.
Responsibilities
- Own messaging strategy and copy architecture across the funnel (cold traffic → conversion)
- Develop campaign concepts, hooks, angles, and creative strategy for evergreen and launches
- Build scalable systems: Brand Voice Playbook, frameworks, templates, SOPs
- Write and edit performance copy: paid ads, landing pages, VSL/webinar scripts, email sequences, YouTube scripts
- Review and refine founder-created content with strategic edits and feedback
- Create frameworks/templates that make copy production scalable and consistent
- Brief and direct copywriters/video editors (you won’t design/edit, but you direct execution and potentially rehire if necessary)
- Maintain creative vision, quality, and speed across outputs
- Run reviews and provide clear, actionable feedback to contractors
- Build and maintain the Brand Voice Playbook and messaging guidelines
- Own QA and final approvals across all channels (proofing, links, formatting, tone, claims checks)
- Final sign-off before anything publishes
- Partner with Media Buyer to test and iterate based on performance data (CTR, CVR, VSL watch time, booking rate, revenue per lead/call)
- Conduct voice-of-customer research and translate insights into messaging that converts
Requirements
- 7 years of professional direct-response copywriting experience in high-ticket online education, coaching, or other services
- Proven track record building $1M+ high-ticket funnels (book-a-call, webinar, VSL)
- Proven track record conducting voice-of-customer research and creating high-converting angles
- Experience managing the creative QA process with final approval ownership
- Experience utilizing AI tools to increase output without sacrificing quality
- Proven track record of managing team members - comfortable hiring, onboarding and offboarding when needed
- Experience owning creative direction across the entire company and marketing channels
- Must have personally developed:
- - Hooks
- - Lead mechanisms
- - Objection stacks
- - Offer positioning
- - Conversion flow logic
Benefits
- Location: Fully remote
- Commitment: Full-time contractor (Limited Company / Sole Trader)
- Rate: $5,000 – $10,000 per month
- Hours: Flexible schedule, with availability for scheduled calls during UK / Europe / US business hours
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Degree requirement
No Education Requirement
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