Product Marketing Manager driving end - to - end go - to - market strategy for Stripe Payments products. Shaping positioning, launches, sales enablement, and adoption across cross - functional teams.
About the role
- Product Marketing Manager responsible for crafting and executing GTM strategies for Miovision’s innovative traffic solutions. Utilizing cross-functional collaboration to ensure market success and alignment across teams.
Responsibilities
- Messaging and Positioning: Craft compelling, highly differentiated product narratives that deeply resonate with target audiences and effectively broadcast our value proposition.
- Go-To-Market Strategy: Collaborate seamlessly with cross-functional teams to design and implement high-impact GTM strategies, ensuring coordinated and spectacular product launches.
- Cross-Functional Alignment: Act as the strategic connective tissue between product management, sales, marketing, customer support, and operations to lock in alignment on strategy and execution.
- Product Launch Mastery: Plan, orchestrate, and meticulously measure the rollout of new products across the organization.
- Performance Analysis: Monitor critical performance metrics—such as market share, sales velocity, and customer satisfaction—to evaluate campaign effectiveness and iterate for success.
- Market Research & Sizing: Dive deep into market data to identify customer needs, industry trends, and competitive landscapes, using these insights to inform positioning and thought leadership.
- Customer Discovery: Partner closely with Product Management to translate raw customer feedback into actionable product and GTM enhancements.
- Competitive Intelligence: Stay vigilant on industry trends and competitor movements, providing stakeholders with the sharp insights and content needed to improve roadmaps and boost win-rates.
Requirements
- You have a strong, proven background in content creation, from writing magnetic copy and building compelling presentations to developing a wide array of marketing collateral.
- You bring a highly creative mindset, always looking to conceptualize and execute unique, out-of-the-box marketing strategies and campaigns.
- You have hard-earned experience successfully taking products through market launch within the tech industry.
- You are a proactive self-starter who takes total ownership of projects, comfortably pulling in cross-company resources to drive initiatives over the finish line.
- You are highly proficient with modern tech stacks and AI tools, confidently navigating platforms like Google Suite, Slack, Salesforce, and Gemini.
- A strong grasp of networking, IoT, Smart Cities, or urban mobility operations is considered a massive plus!
Benefits
- Comprehensive Coverage: Your well-being is covered from day one with comprehensive health benefits, 24/7 virtual healthcare access, and dedicated wellness programs.
- Financial Future: Build for tomorrow with our RRSP/401K Matching Plan and share in the company's success through our Variable Incentive Plan.
- Time to Recharge: Truly unplug with our unique Mio-Days and flexible vacation policy.
- Work & Life Support: We support you with flexible work options, an internet subsidy, a remote work allowance, and enhanced leave for new parents.
Job title
Job type
Experience level
Salary
Degree requirement
Tech skills
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
VP of GTM Enablement building scalable sales and customer - facing enablement for ABC Fitness, a fitness - management software provider. Establishing AI - enabled programs, CMS/LMS infrastructure, and outcome reporting.
Lead motion and product marketing design for Wealthsimple, a Canadian financial - services innovator. Creating product launches, UI storytelling, animations, videos, and reusable marketing assets.
Head of Growth & Product Marketing shaping customer strategy, positioning, acquisition, and launches for RYSE smart - home hardware. Driving profitable growth across DTC, Amazon, retail, B2B, affiliate, and creator channels.
Senior Product Marketing Manager driving SaaS adoption for Geotab’s connected transportation platform. Shaping product positioning, launches, customer insights, content, and sales enablement across Canada.
Geotab product marketing manager driving SaaS portfolio growth and adoption across Canada. Leading go - to - market strategy, product positioning, launches, sales enablement, and a team of marketing managers.
Cision Director optimizing Salesforce, CPQ, CRM consolidation, and GTM operations. Leading global sales support, automation, data governance, and change management for a communications intelligence company.
Twilio HRBP advising GTM executives across global communications technology teams. Shaping workforce planning, organizational design, talent strategy, and AI - enabled people insights.
Product Marketing Manager shaping go - to - market strategy for Cotality’s catastrophe - risk insurance products. Creating campaigns, messaging, research, and sales enablement for property intelligence solutions.
Go - to - Market Manager executing AI - powered demand campaigns for Phreesia’s healthcare SaaS platform. Driving product launches, personalization, revenue alignment, and pipeline growth across US and Canadian accounts.