Search Discoverability Specialist enhancing SEO and AEO for clients' online presence and visibility. Conduct audits, create optimized content, and support development of effective digital marketing strategies.
Responsibilities
Help clients strengthen their online presence and visibility.
Conduct technical SEO audits and prioritize issues for improvement.
Review AI crawler access strategies and recommend optimizations.
Perform search intent and keyword research to align content with audience needs.
Create and optimize high-quality content that meets SEO standards.
Support local SEO strategies and improve directory citations.
Collaborate with internal teams to execute SEO and AEO strategies effectively.
Requirements
Strong experience in technical SEO, content SEO, local SEO, and SEO copywriting.
A practical understanding of AEO, AI search, generative search, AI Overviews, LLM visibility.
Proven ability to write blog copy, service page copy, location page copy, FAQ content, metadata, and content refresh recommendations.
Experience with tools such as Google Search Console, GA4, Screaming Frog, Ahrefs, Semrush, Looker Studio, BrightLocal, Local Viking, or similar platforms.
Strong knowledge of crawlability, indexation, structured data, internal linking, redirects, Core Web Vitals, mobile usability, and information architecture.
Experience conducting SERP analysis, competitor analysis, content gap analysis, and keyword research.
Ability to translate complex findings into clear, prioritized recommendations and usable copy.
Ability to collaborate with developers, writers, designers, strategists, paid media specialists, and client experience managers.
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