About the role

News Editor managing advertising campaigns across theScore's platforms at Penn Interactive. Driving revenue growth and improving customer experience in digital media.

Responsibilities

Implement and manage advertising campaigns across all of theScore’s digital and mobile platforms.
Establish techniques, practices and processes to support and optimize the delivery of successful campaigns.
Analyze performance data to develop and implement campaign optimization strategies.
Drive revenue growth and improvements to the customer and advertiser experience.
Run, analyze and offer insights on reports, maintain calendars of flight dates and renewals, and coordinate with sales staff.
Ensure that campaign reporting and performance management dashboards are maintained.
Implement and test new ad products and integrations.
Other duties as required.

Solid understanding of the digital advertising ecosystem, including web, mobile app, and programmatic concepts.
A proactive, collaborative attitude and a desire to continuously learn and improve.
Knowledge of/experience with third party ad servers - Google Ad Manager & Teads preferred.
Highly analytical with strong quantitative skills and a strong working knowledge of Excel.
Intermediate skills in HTML, familiarity with JS, CSS, SQL, web coding concepts, and third-party ad tags.
Working knowledge of analytics platforms considered a plus.
Ability to multi-task.
Strong verbal and written communication skills.
Strong creative problem-solving skills and an ability to come up with unique solutions to complex problems.
Excellent organizational skills.
Ability to work with strict deadlines.
Demonstrated ability to work in a fast-paced environment and under pressure.
Ability to work after hours occasionally.