Senior MarTech Manager

Posted 5 hours ago

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About the role

  • Senior MarTech Manager shaping CRM, data, automation, and analytics strategy for Prenuvo’s proactive healthcare business. Building scalable marketing systems across its clinic network.

Responsibilities

  • Set strategy and own architecture decisions for the MarTech stack, including build-vs-buy decisions and vendor relationships
  • Define and drive a multi-year roadmap for marketing technology, automation, analytics, and personalization
  • Direct platform strategy for CRM, marketing automation, CDP, analytics, attribution, experimentation, and customer engagement tools
  • Architect data flows between marketing systems, product systems, CRM, and the data warehouse
  • Establish and enforce governance standards for tracking, campaign setup, lifecycle management, and data quality
  • Partner with Marketing, Growth, Data, Product, and Engineering leadership to translate business strategy into scalable technical solutions
  • Identify and lead automation initiatives to reduce manual campaign operations
  • Own the technical foundation for segmentation, lifecycle marketing, personalization, and reporting
  • Lead vendor evaluation, selection, and contract negotiation; own implementation and adoption outcomes
  • Build documentation, governance frameworks, and scalable, auditable processes
  • Monitor system performance, data quality, and operational risk; escalate and resolve complex issues
  • Provide technical direction and mentorship to marketing operations or MarTech staff

Requirements

  • 8–12 years of experience in marketing technology, marketing operations, growth operations, or a related field
  • Track record of owning strategy, not just execution
  • Experience setting technical direction and influencing decisions at the Director/VP level
  • Deep expertise across CRM, marketing automation, customer data platforms, analytics, and integrations
  • Hands-on experience with Salesforce/HubSpot, Braze/Iterable, Segment, GA4, GTM, Snowflake/BigQuery, Zapier, Workato, OneTrust, and related platforms
  • Strong SQL, API, and data integration fluency
  • Track record managing cross-functional projects, external vendors, and budget/spend decisions
  • Executive-level communication skills and ability to translate technical tradeoffs for non-technical leadership
  • Comfortable setting direction in ambiguity
  • Successful candidates must undergo a background check in compliance with applicable federal, provincial, and state rules

Benefits

  • Positive impact on people's lives and health
  • Free whole-body scans for each team member
  • Growth opportunities and career development
  • Weekly team gatherings to connect, share, and socialize
  • Flexible vacation policy
  • Comprehensive health, dental, and vision benefits, including Mental Health coverage
  • RRSP and TFSA retirement savings plans for eligible Canadian employees, with optional enrollment and no current company matching contributions

Job title

Job type

Full Time

Experience level

Senior

Salary

CA$125,000 - CA$145,000 per year

Degree requirement

No Education Requirement

Tech skills

BigQuerySQL

Location requirements

RemoteCanada

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