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About the role

  • SEO Manager leading technical, programmatic, and AI search strategies for a product-led technology company in Vancouver. Driving organic traffic, conversions, signups, and user growth.

Responsibilities

  • Own the company's SEO strategy and organic growth roadmap to drive qualified traffic, user acquisition, and revenue through organic search
  • Develop SEO strategies supporting a product-led, self-serve acquisition model and optimize conversion opportunities
  • Lead technical SEO initiatives covering crawl optimization, indexing, Core Web Vitals, internal linking, structured data, and site architecture
  • Build, maintain, and scale programmatic SEO pages
  • Develop and execute Answer Engine Optimization and AI Search strategies across ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, and emerging search experiences
  • Partner with Product, Engineering, Design, and Content teams on SEO initiatives, landing pages, and user journeys
  • Develop scalable content strategies aligned with search intent, keyword opportunities, and AI-driven discovery
  • Own SEO reporting on rankings, impressions, organic traffic, conversions, signups, AI visibility, and business impact
  • Conduct SEO audits and prioritize opportunities based on business value
  • Manage external SEO agencies, freelancers, writers, and technical partners
  • Monitor search algorithm updates, AI search trends, and emerging opportunities

Requirements

  • 6+ years of hands-on SEO experience, including technical SEO and organic growth
  • Experience leading SEO within a product-led, self-serve SaaS or marketplace business
  • Understanding of how organic acquisition supports user activation, product adoption, and long-term growth
  • Experience operating SEO programs at scale with success growing organic traffic and conversions
  • Expertise in technical SEO, site architecture, schema markup, internal linking, crawl optimization, and indexing
  • Experience building or managing programmatic SEO initiatives
  • Understanding of AI Search, Answer Engine Optimization (AEO), and how large language models surface content
  • Experience partnering with Product and Engineering teams on technical SEO improvements
  • Strong analytical skills and experience measuring SEO performance against business outcomes
  • Experience managing agencies, freelancers, or external SEO partners
  • Vancouver-based or willing to relocate
  • Ability to work in a hybrid arrangement, three days per week in the office
  • Preferred: experience at a product-led growth company or two-sided marketplace
  • Preferred: background in SaaS, creator economy, marketplace, or consumer technology businesses
  • Preferred: experience optimizing for Google AI Overviews, ChatGPT, Claude, Gemini, Perplexity, and other AI-powered search experiences
  • Preferred: experience with HubSpot, Google Search Console, GA4, Ahrefs, Semrush, Screaming Frog, Looker Studio, or similar platforms
  • Preferred: familiarity with SQL, Python, JavaScript, or AI-powered SEO automation workflows

Benefits

  • Competitive Salary
  • 3 weeks paid vacation + holidays
  • Paid Sick Leave
  • Annual Reviews
  • Hybrid work arrangement in Vancouver, with 3 days per week in the office

Job title

Job type

Full Time

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Tech skills

JavaScriptPythonSQL

Location requirements

HybridVancouverCanada

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