Growth Product Manager owning conversion, experimentation, pricing, and retention for ScholarshipOwl’s AI-powered scholarship marketplace.
Leading product experiments that help students discover scholarships and improve subscription revenue.
Responsibilities
Own the end-to-end conversion engine from landing page registration through paywall conversion and subscription retention
Build, prioritize, and maintain a high-tempo experimentation backlog using frameworks such as ICE or RICE
Monitor funnel and retention metrics daily in Mixpanel
Identify user drop-off points and conduct deep-dive discovery to understand causes
Write precise product specifications and acceptance criteria for engineering and design
Design and run pricing, paywall, and offer optimization tests
Evaluate growth levers including organic loops, landing page personalization, and winback programs
Lead a dedicated pod of engineers and designers
Coordinate with dashboard and B2B teams on unified sprint priorities
Conduct customer discovery interviews with Gen-Z users
Requirements
5+ years of Product Management experience, specifically in a growth-focused role
Proven experience designing, running, and analyzing A/B tests with measurable KPI improvements
Experience with product analytics tools such as Mixpanel or Amplitude
Understanding of SaaS and subscription models, including trial-to-paid transitions, renewal cycles, and friction-point reduction
Ability to write clear, development-ready product specifications and acceptance criteria
Understanding of technical trade-offs and MVP scoping
Mentoring and knowledge-sharing mindset
Intuition for or experience with B2C products targeting younger audiences
Comfort with ambiguity, fast-moving environments, and experimentation failure
Experience with payment platforms such as Stripe or Braintree is a bonus
Experience with Figma or prototyping tools is a bonus
Knowledge of lifecycle/email marketing, SEO, and paid acquisition channels is a bonus
Growth-focused certification such as Reforge is a bonus
Background in EdTech or student-facing products is a bonus
Benefits
Fully remote work from anywhere
Unlimited PTO
Coworking budget of $200/month
Hardware budget of up to $1,600
Continuous learning culture
Annual company off-sites
Mission-driven work helping students unlock education opportunities
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