Manager, Local Visibility Optimization

Posted 2 hours ago

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About the role

  • SEO visibility manager shaping search strategy, enablement, and thought leadership for SOCi’s AI-powered marketing platform. Advising teams and clients on local search performance and market intelligence.

Responsibilities

  • Define and continuously refine the company’s SEO and search narrative, grounded in data, client outcomes, and emerging industry signals
  • Translate complex market intelligence into accessible frameworks for internal teams and external audiences
  • Partner with leadership to align the point of view with overall brand strategy and product positioning
  • Maintain a living library of insights, frameworks, and talking points for cross-functional storytelling
  • Develop and maintain a comprehensive SEO enablement program within Customer Success, including playbooks and performance benchmarks
  • Maintain Paid Local SEO Consulting services and ensure deliverables are met and evaluated
  • Collaborate with CSMs on listings and local pages strategy
  • Partner with cross-functional teams to shape product messaging and roadmap value storytelling
  • Host weekly cross-functional updates and conduct regular training sessions
  • Produce thought leadership content, including blog posts, webinars, and video commentary
  • Stay current on best practices and enable SOCi’s SEO strategists with relevant expertise
  • Meet with CSMs to provide prescriptive analysis on SEO performance, updates, and best practices
  • Attend Critical Account Program calls to address at-risk customer SEO adoption and performance concerns
  • Guide internal partners in designing effective SEO programs aligned with business objectives
  • Provide QBR guidance for CSMs based on industry best practices

Requirements

  • 7+ years of past SEO experience
  • Experience in AEO and GEO
  • Organized and detail-oriented
  • Solid written and verbal communication skills
  • Advanced Excel and Google Sheets experience
  • Google Search Console, Google Analytics, SEMRush, and Screaming Frog experience required
  • Ability to multitask
  • Familiar with all Microsoft’s business programs / Google suite
  • Takes initiative and strong at following up
  • Exceptional customer advocate and internal ambassador
  • Experience in a fast paced, deadline-driven environment
  • Strong understanding of SEO performance metrics, both for website and listings
  • Knowledge of various project management methodologies (e.g. agile/scrum) and ticketing platforms (e.g. Jira) a plus

Benefits

  • Health insurance plans, dental, and vision
  • Wellness incentives
  • 401(k) plan with employer match
  • Flexible paid time off
  • Quarterly wellness days
  • Paid holidays
  • Unique employee engagement programs
  • Empowering Career Growth and Success
  • Flexible Work Environment (full-time, non-contract roles only)
  • Comprehensive Benefits Package (full-time permanent, non-contract roles only)

Job title

Job type

Full Time

Experience level

SeniorLead

Salary

CA$89,500 - CA$128,500 per year

Degree requirement

No Education Requirement

Location requirements

RemoteCanada

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