Reddit Content Manager leading writers, staffing client accounts, and maintaining quality. Driving Reddit and AI - search content for Foundation’s B2B tech and SaaS clients.
About the role
- Content Strategist driving SEO and content strategies for Directive Consulting’s B2B marketing clients. Managing client deliverables, campaigns, reporting, and growth opportunities.
Responsibilities
- Create and manage custom client content and SEO strategies
- Own day-to-day client deliverables for Enterprise clients
- Develop holistic marketing strategies based on service-line knowledge, business goals, campaigns, and historical performance
- Implement SEO and content best practices, including LTV:CAC modeling, customer generation, share of SERP, and content production
- Craft creative briefs and content campaigns using competitor and audience insights
- Set client goals using Google Analytics, CRM data, SEMRush, and Ahrefs; obtain Associate Director approval before presentation
- Ensure strategy execution through project management and task delegation
- Use Asana to create, assign, and track tasks and deadlines
- Partner with Project Managers, content writers, designers, Specialists, clients, and internal leadership
- Maintain client relationships and communicate timelines, progress, roadblocks, opportunities, and account changes
- Report client strategy progress through bi-weekly meetings, monthly reports, quarterly reports, and two bi-annual business review presentations
- Identify opportunities for client upsells, cross-sells, and referrals
Requirements
- Proven track record implementing SEO principles and content strategy
- Experience with keyword research, on-page optimization, and link building
- Ability to analyze website traffic and SEO metrics using tools like Google Analytics
- Strong client-facing communication skills and ability to own stakeholder relationships
- Familiarity with Google Search Console, Google Analytics, SEMRush, Ahrefs, and Screaming Frog/crawling tools
- Proven organizational, project, and time management skills
- Genuine enthusiasm for digital marketing, SEO, and content
- Agency experience required
- B2B tech and/or SaaS experience required
- Driven to stay ahead of industry trends, including learning how AI and automation can enhance marketing and operations
- Established and current work authorization in Canada
- Permanent residence in Canada
- Reliable internet access
- Ability to remain stationary for extended periods and interpret written/verbal communication
Benefits
- Medical, dental, vision plans, disability, and life insurance coverage for you and your family
- 100% employer-paid plan for you and 50% employer contribution for dependents
- Access to certified therapists through Spring Health
- Headspace membership
- Gympass
- Unlimited PTO (2-week minimum)
- Paid company holidays
- Birthday off
- End of Year Recharge (closed December 24 - January 1)
- Paid parental leave
- Traditional and Roth 401(k) with a 3% company match
- Annual bonus based on tenure, scaling in total amount over time
- Annual anniversary trip with peers and executive leadership
- Remote work from a home office
- PC or Mac available
- Set living wage at Directive
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