Social Content Strategist growing HyperMuse’s AI-generated IP accounts across Instagram and TikTok. Developing platform strategies, testing formats, and turning performance insights into shareable content.
Responsibilities
Own HyperMuse's established IP account content strategy from positioning through day-to-day execution
Build content calendars and platform-specific plans for Instagram, TikTok, and emerging platforms
Translate characters, worlds, and storylines into shareable content
Track trends, formats, platform changes, and cultural moments
Test hooks, formats, posting cadence, and storytelling structures
Analyze account and content performance and define next steps
Write creative briefs and provide direction to the HyperMuse production team
Maintain momentum on each IP and solve problems independently
Apply social and content expertise to HyperMuse's AI artists and third-party IPs
Identify collaboration opportunities with creators, brands, and partners across the Dulcedo network
Requirements
3+ years of experience in social media or content strategy
Demonstrated track record of growing accounts and presenting results
Experience in an agency, creator economy, entertainment, digital media, or social-native brand environment
Deep, current understanding of Instagram and TikTok algorithms, trends, and platform culture
Ability to explain content performance and convert insights into ideas
Strong creative instincts combined with an analytical, performance-driven mindset
Comfort with platform analytics and performance reporting
Hands-on approach to building and shipping content
Strong awareness of emerging formats and internet culture
Examples of accounts or content grown, with results, ready to share
AI fluency is an asset
Benefits
Unlimited Paid PTO
12 Monthly Personal Days
Flexible Work Environment with minimal office attendance near hubs
Montreal & Toronto offices with snacks, pet-friendly spaces, and social atmosphere
Remote work options
Freestyle Fridays ending at 2:00 PM ET
Comprehensive dental, vision, and medical insurance for employees and loved ones
Internal mobility and career growth opportunities
Startup spirit backed by 15+ years of experience and organizational stability
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