Director, AI Content Strategy

Posted 21 hours ago

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About the role

  • AI content strategy director building scalable conversational content ecosystems for Huge, an AI-native design and technology company. Leading governance, dialogue design, LLM quality, and client strategy.

Responsibilities

  • Act as a subject matter expert for the internal team and trusted advisor for day-to-day and senior clients
  • Drive content governance, audits, workflow design, and lifecycle management
  • Create and evolve information architecture, content models, taxonomy structures, and metadata systems
  • Develop voice and tone frameworks, messaging guidelines, and systemized content patterns
  • Partner with Experience Design, Product, and Engineering teams to scale content operations and ensure quality across channels
  • Design and lead conversation strategy for chat, voice, and next-generation agentic experiences
  • Build dialogue flows, interaction scripts, guardrails, and error-handling pathways
  • Apply understanding of LLM behavior, prompting, context windows, hallucination risks, and model limitations
  • Develop golden queries and responses to benchmark quality and ensure safe, consistent outputs
  • Create AI content pipelines covering governance, training data readiness, and human-in-the-loop review
  • Architect intent taxonomies, entity structures, and conversational knowledge hierarchies
  • Work with engineering and product teams to deploy and optimize experiences across conversational AI platforms
  • Lead client relationships as the senior content and AI strategist across engagements
  • Identify account growth opportunities and partner with pitch teams on proposals

Requirements

  • 12+ years in content strategy, UX writing, content design, or adjacent strategic roles, with experience in an agency, consulting, or client services environment
  • Proven experience in enterprise-scale content systems, governance, and information architecture
  • Expertise in content governance, audit, and lifecycle management
  • Expertise in information architecture and content modeling
  • Expertise in editorial strategy and voice/tone frameworks
  • Expertise in taxonomy strategy
  • Expertise in multi-channel content planning
  • Expertise in conversation strategy
  • Expertise in conversation design and dialogue flow mapping
  • Understanding of LLM behavior, prompting, and limitations
  • Experience with conversational AI platforms, including chatbots, voice assistants, and agentic systems
  • Golden query/response development and testing experience
  • AI content pipeline strategy experience
  • Intent taxonomy experience
  • Ability to lead multidisciplinary teams and manage large-scale client engagements
  • Strong communication skills and ability to translate complex systems into simple, compelling narratives
  • Comfort working in fast-paced environments and balancing multiple programs simultaneously

Benefits

  • Inclusive employee experience
  • Inclusive, barrier-free recruitment and selection process
  • Confidential accommodation support for a fair and equitable process
  • Recruitment fees paid by workers must be repaid

Job type

Full Time

Experience level

Lead

Salary

CA$135,000 - CA$180,000 per year

Degree requirement

No Education Requirement

Location requirements

RemoteCanada

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