Brand copywriter simplifying complex technology and policy ideas for Mozilla Foundation campaigns. Creating clear, compelling copy across web, email, social, video, and paid channels.
About the role
- Copywriter creating engaging and persuasive content for WP Media's products like WP Rocket and Imagify. Collaborating with marketing and design teams to align messaging across all customer touchpoints.
Responsibilities
- Develop a cohesive verbal identity across all customer touchpoints
- Write persuasive, high-converting copy for emails, web pages, landing pages, and paid ads (Facebook, Google Ads)
- Continuously optimize copy based on performance metrics, A/B testing, and customer feedback
- Develop a strong working knowledge of our product and technology
- Ensure the quality and accuracy of all copy through rigorous editing, grammar, and proofreading
- Collaborate with marketing and design teams to ensure copy aligns with brand and campaign goals
- Stay inspired by creative trends and campaigns from other SaaS companies
Requirements
- Excellent written communication skills
- Understanding of consumer psychology and persuasive copywriting frameworks
- Ability to adapt tone and style across formats - email, web, landing pages, and paid ads (Facebook, Google Ads)
- Ruthless attention to detail, with strong editing, grammar, and proofreading skills
- SEO knowledge (keyword usage, meta descriptions, on-page best practices)
- Ability to quickly learn and understand our product and technology
- Strong organizational skills and ability to manage multiple briefs/deadlines
- Curiosity and adaptability - comfortable researching new topics, testing new formats, and learning quickly
- Previous remote job experience
Benefits
- Flexible working hours
- Remote work culture
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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