Online English teacher delivering prepared writing and analysis lessons to groups of eight students ages 6 - 16. Teaching live classes through ClassIn on scheduled Friday evenings and weekends.
About the role
- Coordonnateur marketing et rédacteur de contenu numérique pour PEAK. Création, optimisation et coordination de contenus, communications sociales et événements.
Responsibilities
- Write and coordinate the firm’s social media posts according to the content calendar
- Develop, write and distribute posts and communications supporting PEAK’s communication objectives and visibility
- Support departments in writing, proofreading and adapting communications, presentations and documents
- Transform technical, operational or specialized information into clear, accessible and audience-appropriate content
- Collaborate with the HR team to promote the employer brand through digital campaigns
- Manage, coordinate, update and ensure the quality of content across digital platforms
- Produce, publish and optimize content for communication, recruitment and business development initiatives
- Structure messages using AIDA, PAS and other copywriting methodologies
- Apply digital writing and optimization best practices, including SEO, AEO, AIO and GEO
- Manage comments, messages and interactions on social media, escalating issues as needed
- Measure content performance and make data-driven recommendations
- Create automated communications based on the user journey
- Manage and coordinate the content offering for advisors
- Design publication materials for advisors and internal departments
- Maintain a professional and consistent presence on social media
- Conduct competitive social media monitoring and present quarterly findings
- Identify and propose content and visibility opportunities
- Optimize digital journeys and content to support engagement, conversion and business objectives
- Coordinate marketing projects from needs clarification through final delivery, tracking milestones, timelines, stakeholders and approvals
- Collaborate with external agencies on selected digital productions
- Propose and implement creative ideas to enhance the participant experience at virtual events
- Coordinate communications, content and marketing tools related to virtual and in-person events
- Coordinate the production of invitations, presentations, signage, digital content, visual assets and follow-up communications
- Ensure the quality, accuracy and consistency of event deliverables
- Support event promotion across PEAK’s communication channels
- Gather and analyze participant feedback and recommend improvements
- Plan and distribute communications at every stage of the event journey, from invitations to post-event follow-up
Requirements
- Bachelor’s degree in communications, journalism or marketing
- Exceptional proficiency in French and English, both spoken and written
- Demonstrated ability to produce and proofread error-free content
- Three (3) to five (5) years of relevant experience creating engaging content, writing, communications and digital marketing
- Knowledge of project management principles and techniques is an asset
- Excellent writing skills and the ability to accurately adapt content to the audience, channel, business objective, user journey and desired action
- Strong command of persuasive writing methodologies and frameworks, including AIDA, PAS, BAB, storytelling and copywriting principles
- Comfortable using artificial intelligence tools, with the ability to rigorously validate generated results
- Experience coordinating virtual and in-person events
- Knowledge of HubSpot is an asset
- Creativity and initiative
- Self-motivated, versatile and able to manage multiple priorities simultaneously
- Collaborative spirit and ease working in a dynamic environment
- Interest in contributing to both strategic projects and their operational implementation
- Excellent editorial judgment and the ability to turn an unclear need into a clear, relevant mandate aligned with business objectives
- Strong sense of accountability and the ability to deliver complete, accurate and publication-ready content with minimal supervision
Benefits
- Three weeks of vacation, five sick days per year, one personal day and two days off over the holidays
- Comprehensive group insurance (health, dental, health and wellness spending accounts, employee assistance program and telemedicine), with 50% of premiums covered by the employer
- Employer-matching RRSP program
- Employer covers 20% of the OPUS transit pass (equivalent to two free months per year)
- Frequent events organized by the social committee, focused on employee events, mental and physical health, and social and community involvement
- Support for personal development through training and internal career growth
- Hybrid work model: three days in the office and two days working remotely per week
- Modern offices with a view in the heart of downtown Montreal, easily accessible by public transit
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