Associate Creative Director shaping innovative integrated campaigns for Wealthsimple, Canada’s financial services innovator. Leading art direction across film, digital, social, print, and interactive experiences.
About the role
- Creative Director at OpenMoves managing digital campaign creation and overseeing creative direction. Collaborating with clients and teams to ensure high-quality project execution.
Responsibilities
- Lead ideation and concept development for paid media campaigns across social, search, and programmatic
- Design and direct high-performing creative across ads, landing pages, and digital experiences
- Manage projects from kickoff through execution, ensuring quality, timelines, and alignment with goals
- Partner with clients to translate business objectives into strategic creative solutions
- Collaborate with strategists and analysts to align creative with KPIs, testing frameworks, and campaign goals
- Develop and optimize landing pages with a focus on UX/UI best practices and conversion performance
- Execute hands-on design work across static, motion, and video assets
- Lead and manage CRO testing initiatives to improve performance and user experience
- Integrate AI tools into creative workflows (image generation, video, and content development)
- Provide direction, mentorship, and feedback to designers to support growth and development
- Contribute to brainstorms, RFPs, pitch decks, and new business initiatives
Requirements
- 6+ years of experience in a creative role within an agency or marketing environment
- Strong portfolio showcasing paid media creative, landing pages, and digital campaign work (portfolio required)
- Proven ability to concept and execute performance-driven creative
- Expertise in Adobe Creative Suite and Figma
- Strong understanding of UX/UI, layout, typography, and conversion-focused design
- Experience with Conversion Rate Optimization (CRO) strategies, testing methodologies, and execution
- Experience with motion design and video editing (After Effects, Premiere, or similar)
- Familiarity with AI tools for creative production (image, video, content)
- Ability to think strategically and connect creative decisions to performance outcomes
- Strong communication, organization, and project management skills
- Comfortable working remotely and collaborating across cross-functional teams
Benefits
- Comprehensive benefits package
- 18+ paid holidays per year
- PTO starting at 20 days (prorated for the first year)
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