Senior Editor & Media Advisor developing and executing editorial strategy for mortgage content at Ratehub. Providing expert insights and media presence in the Canadian finance space.
Responsibilities
Serve as Ratehub's primary subject matter expert for mortgages and real estate, representing the brand in media opportunities
Support the Communications team with expert commentary, data points, and timely insights for media pitches and press opportunities
Bring on-camera and on-mic presence to video content and media interviews; comfort in front of a camera is a strong asset
Strengthen Ratehub's authority in the mortgage space by producing/writing exceptional, accurate, and timely original content across formats including media contributions, landing pages, blog posts, newsletters, videos, and social media
Develop content that provides unique analysis and insights and reflects current market conditions, rate movements, and consumer needs — not just evergreen education
Liaise regularly with Ratehub's mortgage brokerage team to stay current on rate trends, lender strategy, and market shifts, and translate those insights into timely content updates
Maintain and refresh existing content on an ongoing basis — including blogs, FAQs, and landing pages — leveraging internal resources and freelancers where appropriate
Incorporate SEO and GEO best practices into all content, with particular rigour on landing pages and high-traffic pages
Set, document, and uphold Ratehub's editorial voice and style standards across all formats, channels, and contributors
Establish and maintain editorial policies, workflows, and governance frameworks that scale across staff writers, freelancers, and cross-functional contributors
Own and manage the editorial and social media calendar, balancing timely rate and market coverage with long-term content strategy and ensuring that all published content meets accuracy, compliance, and regulatory standards relevant to Canadian financial products.
Review, edit, and approve work from writers, freelancers, and subject matter experts to maintain a consistently high editorial bar
Develop and maintain deep expertise in Canadian personal finance — mortgage rates, insurance, credit cards, banking, and investing — to provide credible editorial oversight
Own content QA processes, including fact-checking, link auditing, structural reviews, and scheduled content refreshes
Use performance data — organic traffic, keyword rankings,GEO metrics, engagement, and conversion signals — to inform editorial priorities and identify content gaps
Brief, onboard, and manage freelance contributors, including scope definition, quality oversight, and feedback
Collaborate cross-functionally with product, design, marketing, and data teams to ensure content reflects live product and rate information accurately
Serve as the lead on sponsored content production, acting as the primary point of contact between the external partnership team and the content team.
Requirements
6–10 years of editorial experience
Demonstrated expertise in personal finance content, with a strong preference for candidates with a mortgage or real estate focus
Experience working in a digital-first media environment, fintech, financial services, or a high-volume content operation
Post-secondary education in journalism, communications, English, or a related field — or equivalent professional experience
Exceptional writing, editing, and storytelling skills with the ability to make complex financial topics clear and compelling for a Canadian consumer audience
Deep familiarity with Canadian mortgage products, rate structures, lending regulations, and the broader real estate landscape strongly preferred
Proven ability to manage a high volume of content across multiple formats simultaneously — articles, landing pages, newsletters, social, and video scripts
Strong command of Canadian AP or CP style, with experience developing and maintaining in-house style guides
Solid working knowledge of SEO best practices, including keyword research, on-page optimization, internal linking, and content structuring for search
Familiarity with GEO (generative engine optimization) and how AI-powered search is changing content strategy
Comfortable using tools such as Google Search Console, Google Analytics, Semrush, PEEC or similar platforms to inform editorial decisions
Ability to interpret content performance data and translate it into actionable editorial priorities
Experience mentoring content writers/strategists, with a track record of raising the quality of a team's output
Skilled at briefing and managing freelance contributors, including providing clear, constructive editorial feedback
Comfortable working cross-functionally with marketing, product, and analytics teams
Strong project management instincts — able to juggle competing deadlines, shifting priorities, and multiple stakeholders without dropping the ball
Confident communicator with experience serving as a brand spokesperson or subject matter expert in media contexts
On-camera and on-mic experience an asset — comfortable participating in video content, podcast appearances, or broadcast interviews
Strong relationships within Canadian financial media or journalism circles an asset
Proficiency with a CMS (WordPress or similar), project management tools (Asana, Notion, or similar), and standard editorial collaboration tools
Experience with AI writing and editing tools, and a thoughtful perspective on how to use them responsibly in an editorial context.
Benefits
Competitive Compensation: A salary that reflects your experience and the Canadian market.
Remote-First Environment: The flexibility to work from anywhere in Canada, with occasional in-person team gatherings for collaboration.
Flexible Hours: Autonomy to manage your schedule to support work-life balance.
Comprehensive Benefits: Full health and dental coverage with no employee-paid premiums.
RRSP Matching: A company-matched RRSP program to support your long-term financial goals.
Professional Development: An individual training allowance to help you grow your skills and career.
Team Socials: Regular events, both remote and in-person, to build connections across the organization.
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