Growth Product Manager driving signup-to-paid conversion for Rebrandly’s branded-link analytics platform. Owning activation, pricing experiments, sales routing, and the self-serve growth roadmap.
Responsibilities
Own the product-led growth motion end to end: move new signups to activation, convert activated users to paid customers, and identify accounts that have outgrown self-serve for sales outreach
Drive self-serve conversion growth from signup to activated to paid
Focus on activation and signups, turning users into engaged users and customers
Find accounts worth a conversation with sales
Gather and analyze data using the data warehouse, Metabase, Mixpanel, MCPs, and Claude
Develop and validate bold ideas involving onboarding, pricing tests, and routing high-intent accounts to sales
Own the roadmap and prioritization of initiatives that drive conversion activity and revenue
Stay close to users through replays, support tickets, and user conversations
Partner with Marketing on website, demand-generation, product-marketing, and launch practices
Report to the VP of Product and work with the Growth Product Feature team
Requirements
3–5 years of experience supporting a PLG/self-service product where you owned the success of conversion to paid
3–5 years across product and growth work in a SaaS company
Track record of ideas that were genuinely new, not just the next iteration
Experience with website, demand-generation, and product-marketing launch practices
Experience partnering with Marketing on growth levers
Strong writing ability for upgrade prompts, value messaging, and pricing copy
Comfort with product analytics and data manipulation sufficient to be self-sufficient
Willingness to work in revenue numbers as well as product events
SQL fluency is a nice-to-have, not a requirement
Martech experience is a bonus
Proper work authorization to work in the United States without sponsorship
Paid or SEO expertise, data modeling/dbt, and management experience are not required
Benefits
Uncapped, flexible PTO
Birthday off as a floating holiday
Company winter holiday closure the week between Dec 25–Jan 01
Medical, Dental, and Vision health insurance plans with 90% company contribution towards premiums for both employees and dependents
Supplemental company-paid STD, LTD, Life and AD&D Insurance
HSA, FSA, and supplemental life insurance options
Roth and Traditional 401(k) plans with company match
Annual professional development budget
Fully remote work environment with flexible hours
Collaborative team culture with significant autonomy and ownership
Opportunity to make a direct impact on company growth and customer success
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