Rentokil Initial plc employs 44,500 people across 83 countries - offering the experience and expertise of a multi-national organisation, whilst delivering services with the agility and characteristics of a local business.
As world leaders in Pest Control and Hygiene & Well-being services, we deliver services that protect people and enhance lives, to commercial and private customers worldwide.
Rentokil Initial plc is listed on the London Stock Exchange (FTSE 50).

Rentokil Initial

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marketing

Rentokil Initial is a global leader in pest control and hygiene services, dedicated to protecting people and enhancing lives while preserving the planet. With a strong focus on operational expertise and innovation, the company offers a variety of services including pest control, hygiene, and wellbeing solutions. Rentokil Initial operates in numerous regions and is committed to responsible delivery and enhancing the environment through its practices.

Rentokil Initial plc employs 44,500 people across 83 countries - offering the experience and expertise of a multi-national organisation, whilst delivering services with the agility and characteristics of a local business. 

As world leaders in Pest Control and Hygiene & Well-being services, we deliver services that protect people and enhance lives, to commercial and private customers worldwide.

Rentokil Initial plc is listed on the London Stock Exchange (FTSE 50).

• Lead the creation, execution, and refinement of annual and long-range marketing plans, customer personas, and go-to-market strategies aligned with growth goals
• Identify and capture growth opportunities across geographies, segments, and channels to drive commercial performance
• Serve on the Canada Pest leadership team to shape commercial strategy and influence decision-making
• Direct digital lead generation through SEM, GBP, LSA, SEO/AIO across digital touchpoints
• Manage and optimize media budgets across residential and commercial channels to meet ROI and acquisition cost targets
• Manage external agency contracts and performance against KPI and ROI targets
• Collaborate with North America Marketing POD specialists and central Creative, PR, Product, and M&I teams
• Maintain performance reporting frameworks, funnel analysis, and process maps
• Track campaign efficacy, lead conversion, and branch penetration
• Partner with IT and marketing operations to optimize the Canadian martech stack, including CRM, automation, and analytics platforms
• Present marketing reviews, investment cases, and strategic recommendations to executive and board stakeholders
• Drive continuous improvement across marketing processes, campaigns, and go-to-market effectiveness
• Build a five-year strategic plan, optimize paid media campaigns, interrogate BI dashboards, and present board-level investment cases
• Manage one direct report

Senior Marketing Manager

Senior Marketing Manager leading growth strategy, digital lead generation, and commercial marketing for Rentokil Terminix’s Canadian pest-control business. Managing agencies, martech, media budgets, and executive investment cases.

Rentokil Initial plc employs 44,500 people across 83 countries - offering the experience and expertise of a multi-national organisation, whilst delivering services with the agility and characteristics of a local business. As world leaders in Pest Control and Hygiene & Well-being services, we deliver services that protect people and enhance lives, to commercial and private customers worldwide. Rentokil Initial plc is listed on the London Stock Exchange (FTSE 50).

Rentokil Initial

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Senior Marketing Manager

Rentokil Initial