ABM Strategist growing TrainAI’s AI data-services revenue across named enterprise accounts for RWS.
Building account-specific campaigns, sales assets, and engagement strategies to scale customer relationships.
Responsibilities
Own the marketing strategy for TrainAI across a portfolio of named target accounts
Partner with sales leads on account planning
Build account-specific narratives, content, and engagement to grow accounts from first project to scaled revenue
Provide input into TrainAI account plans, including account research, stakeholder mapping, key entry points and opportunities, localization relationships, and ABM strategy
Conduct continuous account research to keep positioning and ABM strategy current and relevant
Create customized cross-channel communications and ABM campaigns addressing each account’s needs and challenges
Produce personalized sales enablement materials, presentations, one-pagers, brochures, proposals, RFP responses, emails, ads, and web content
Maintain a weekly communications cadence with TrainAI BDMs
Work with marketing operations to maintain real-time ABM reporting on account engagement, buyer engagement, MQAs, sales cycle length, deal size, and revenue impact
Contribute to a shared AI-based TrainAI ABM framework so successful plays transfer to other accounts
Support cross-account marketing activities, including brand awareness campaigns, organic social media management, value-added content production, and event participation
Requirements
3+ years’ ABM or strategic account marketing experience into large, complex B2B enterprise or hyperscaler accounts with technical buyers and lengthy, multi-stakeholder sales cycles
Passion for the AI industry and willingness to develop sufficient technical knowledge to hold a real conversation about AI training data with an ML lead
Curious, fast-learning, and genuinely willing to evolve how they work
Already uses AI to compress research-to-asset from weeks to hours
Maintains judgment on quality and knows when an AI draft is confidently wrong
Willingness to grow into extending and improving reusable skills and agents rather than only consuming them
Familiarity with ABM technology/tools such as 6Sense, Influ2, and Mutiny
Comfortable being the only marketer in the room with sales
Commercially literate and able to read a pipeline and stakeholder map
Able to work fluently across disciplines and specialist teams
Experience in the AI data services space is preferred
Benefits
25 days of paid time off (15 vacation days and 10 sick days)
Company holidays
Birthday day off
Paid time for volunteering in the community
100% paid parental leave
401(k) retirement plan and company match
Company-wide agile work policy supporting flexibility, trust, and work-life balance
Ongoing learning and professional development programs
Opportunities to expand skills and career
Collaborative and inclusive global work environment
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