Sales Manager winning DACH clients for hurra.com’s performance marketing, technology, and AI solutions. Managing the full sales cycle and developing new market opportunities.
About the role
- Senior digital marketing manager driving paid media, SEO, and AI visibility for SPS Commerce’s cloud supply-chain solutions. Owning budgets, pipeline growth, experimentation, and agency performance.
Responsibilities
- Lead paid media programs across paid search, paid social, display, retargeting, and emerging channels
- Own channel mix, CAC, and measurable improvement in cost per qualified pipeline dollar
- Manage forecasting, pacing, in-quarter budget reallocation, and business cases for increased spend
- Run continuous tests across creative, audience, offer, bid strategy, and landing-page experience
- Own the paid conversion path from ad through landing page and form
- Direct paid agencies and channel representatives toward outcomes
- Build attribution, incrementality testing, and channel-level reporting connecting spend to MQLs, pipeline, and CAC efficiency
- Integrate paid and organic performance reporting
- Lead organic growth strategy, roadmap, and OKRs
- Grow qualified organic traffic and improve conversion to activated users and pipeline
- Build the SPS AEO/GEO playbook, including citation strategy, structured content, and answer-engine share-of-voice tracking
- Set technical SEO priorities and oversee agency or specialist delivery
- Unify SPS presence across Reddit, G2, YouTube, and other community and review surfaces
Requirements
- 5–7+ years in digital marketing, demand generation, or growth at a B2B SaaS, fintech, or technology company
- Direct ownership of a paid media budget and an organic search program
- Hands-on command of paid search and paid social
- Experience owning a meaningful budget and building a channel mix from scratch
- Ability to think in SQLs, pipeline, CAC, and payback
- Active experimentation with citation strategies, structured content for model consumption, or measuring share of voice in answer engines
- Understanding of site architecture, schema, crawl, and Core Web Vitals
- Experience distinguishing trust-building content from low-value content
- Experience managing agencies and holding them to outcomes
- Comfort with attribution limitations and designing defensible tests
- Ability to make consequential decisions with incomplete data
- Experimentation mindset
- Preferred: experience navigating major Google algorithm updates
- Preferred: experience running incrementality or geo-holdout testing
- Preferred: understanding of retrieval-augmented generation systems
- Preferred: hands-on use of AI and automation tools
- Preferred: experience in a regulated or compliance-sensitive industry
Benefits
- Annual incentive program eligibility
- Comprehensive benefits package supporting employees’ health, well-being, and financial security
- Country-specific benefits aligned with local laws and market practices
- Fully remote work option
- Hybrid work options at Minneapolis, Toronto, and Rogers offices
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