Interim email marketing manager advancing Khan Academy’s end - of - year fundraising campaigns. Building segmented SFMC email journeys and persuasive donor communications for its free education platform.
About the role
- Email Marketing Coordinator executing Bellesa’s email and SMS campaigns. Building Klaviyo campaigns, coordinating creative assets, and optimizing engagement, retention, and revenue.
Responsibilities
- Write compelling email copy aligned with brand voice and campaign objectives
- Prepare creative briefs for design and content teams
- Coordinate campaign assets and manage stakeholder review and approval
- Build and QA email campaigns, including links, personalization, segmentation, images, and mobile responsiveness
- Review email previews across devices and inboxes before deployment
- Schedule and deploy campaigns according to the marketing calendar
- Ensure campaigns meet brand, legal, and accessibility standards
- Write SMS copy aligned with campaign messaging and brand tone
- Build SMS campaigns and flows in Klaviyo
- Schedule SMS campaigns and ensure proper audience targeting
- QA SMS campaigns before launch
- Compile and share weekly SMS performance reports
- Analyze A/B test results and provide recommendations
- Monitor open rates, click rates, conversions, unsubscribe rates, and revenue
- Identify opportunities to improve campaign performance through testing and optimization
- Maintain the email and SMS marketing calendar
- Coordinate with Creative, Merchandising, and Marketing teams
- Ensure assets and approvals are received before launch deadlines
- Maintain campaign documentation and processes
- Meet KPIs including on-time launches, minimal QA errors, engagement rates, revenue, timely reports, testing cadence, and setup/segmentation accuracy
Requirements
- 1–3 years of experience in email marketing, lifecycle marketing, or digital marketing
- Experience using Klaviyo or a similar email marketing platform
- Strong copywriting and proofreading skills
- Excellent attention to detail and quality assurance mindset
- Strong organizational and project management skills
- Comfortable working with multiple deadlines in a fast-paced environment
- Proficiency with Google Workspace (Docs, Sheets, Slides)
- Preferred: Experience with A/B testing and campaign analysis
- Preferred: Basic understanding of HTML/CSS for email
- Preferred: Experience with ecommerce or DTC brands
- Preferred: Familiarity with email deliverability best practices
Benefits
- Remote work within Canada
- Full-time employment
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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