Principal Product Designer leading user - centered product strategy and design for OPENLANE’s digital wholesale vehicle marketplace. Driving complex enterprise experiences, design systems, research, and cross - functional delivery.
About the role
- Senior Product Designer shaping AI-first B2B SaaS products at Bridgit. Owning end-to-end design, prototypes, customer research, and product strategy.
Responsibilities
- Own end-to-end design for one or more product areas, from problem framing and discovery through shipped UI and post-launch iteration
- Use AI tools across research synthesis, concept exploration, prototype generation, and testing with real data
- Lead the shift to an AI-native design process
- Identify where AI can remove busywork, accelerate discovery, and enable testing of more ideas
- Shape discovery, critique, research, and handoff practices
- Grow the design system into a scalable product foundation
- Create working prototypes and contribute directly to front-end code when useful
- Shape product strategy and roadmap decisions
- Weigh technical tradeoffs with engineers
- Lead customer interviews, site visits, usability tests, and workflow mapping
- Use product analytics and customer feedback to validate decisions and iterate on solutions
Requirements
- 5+ years of product design experience in B2B SaaS
- Track record of shipping complex products alongside engineers and product managers
- Portfolio demonstrating problem framing, research, design rationale, and measurable outcomes
- Daily experience using AI tools such as Claude, Cursor, Figma Make, v0, or similar
- Ability to demonstrate how AI tools changed process, speed, and output
- Comfortable prototyping in AI coding tools
- Understanding of feasibility, data, and business impact alongside user experience
- Experience with complex, data-heavy domains and information-dense workflows
- Systems-thinking ability across flows, edge cases, and the broader product
- Clear communication of design rationale to engineers, PMs, executives, and customers
- Ability to thrive in ambiguous, changing environments
- Self-driven commitment to continuous learning
- Creative problem-solving skills
- Excellent communication skills, including explaining technical solutions to non-technical stakeholders
- Curious mindset and agile approach
- Bonus: experience in construction, workforce management, complex operational systems, or HR tech
- Bonus: experience building or scaling a design system
- Bonus: experience establishing design practices at a growing company
Benefits
- Competitive salary and equity options
- Unlimited vacation
- 4-hour Fridays
- Collaborative, autonomous environment where you can make an impact quickly
- Culture that encourages innovation and professional growth
- Accommodations available during all stages of the recruitment process
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