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About the role

  • Social media communications officer advancing the Greater Vancouver Food Bank’s food-access mission. Leading digital campaigns, visual storytelling, influencer partnerships, and analytics across British Columbia.

Responsibilities

  • Develop and implement GVFB’s social media strategy across Instagram, TikTok, Facebook, LinkedIn, and YouTube
  • Develop and execute digital campaigns driving website conversions, volunteer sign-ups, and engagement
  • Lead digital community growth by defining audience personas, optimizing engagement funnels, and using analytics
  • Create trend-driven photography, videography, reels, stories, graphics, and posts
  • Manage scheduling, monitoring, and reporting using Hootsuite and Later
  • Represent GVFB in partnerships, influencer collaborations, and digital events
  • Create digital advertising content with the Development team
  • Mentor and train the Communications Coordinator, external staff, and volunteers
  • Script, capture, edit, and produce professional-quality photo and video storytelling content
  • Create Canva assets, signage, posters, small collateral, and vector-based graphics in Adobe Illustrator
  • Build content libraries for campaigns, events, and ongoing storytelling
  • Guard and evolve the organization’s digital and physical brand identity
  • Edit, proof, and approve organizational collateral and written content
  • Provide coverage for Communications Officer – PR & Media and Communications Coordinator when required
  • Deliver monthly, quarterly, and annual social media performance, engagement, growth, and ROI reports
  • Conduct social media audits and present insights to the Communications Manager and Chief Executive Officer
  • Cultivate influencer and creator relationships
  • Support leadership and spokespeople with social media visibility and amplification
  • Perform other duties assigned and provide flexibility for events, storytelling, and partnership meetings

Requirements

  • Post-secondary degree or diploma in Communications, Marketing, Digital Media, or related field, or relevant years of experience
  • 3–5 years of professional experience in social media strategy and management
  • Demonstrated expertise in Instagram, LinkedIn, TikTok and short-form video storytelling
  • Strong proficiency with Hootsuite, Later, and Canva
  • Skilled in photography and videography using professional cameras, equipment, and mobile devices
  • Proficiency in video and photo editing software, such as Adobe Premiere Pro, Final Cut, or equivalent
  • Experience editing and retouching photos with Lightroom
  • Experience vectorizing images and working in Adobe Illustrator
  • Experience producing Monthly, Quarterly, and Annual KPI & Analytics Reports
  • Experience developing and managing influencer campaigns and collaborations
  • Familiarity with Adobe Creative Suite, MS Office, and content management systems considered an asset
  • A valid driver’s licence and access to reliable transportation are required
  • Criminal record check for working with vulnerable sectors required upon hiring
  • Periodic assistance with special events, activations and campaigns on evenings and weekends
  • Periodic overnight travel

Benefits

  • Flexibility in work arrangements
  • Resources and tools to excel in the role
  • Inclusive office environment
  • Excellent Skytrain accessibility
  • Free parking on-site
  • Opportunity to learn and grow
  • Living wage employer
  • Supportive work alongside passionate colleagues

Job type

Contract

Experience level

Mid levelSenior

Salary

CA$62,100 per year

Degree requirement

Associate's Degree

Location requirements

HybridBurnabyCanada

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