Product Analyst defining metrics and methodologies for Marketing, CRM, and Product analytics. Collaborating closely across teams, bringing insights from data analysis for the iGaming industry.
Responsibilities
Define key metrics and methodologies for Marketing, CRM and Product analytics, align them with overall business goals, and assist in efficient decision-making;
Identify opportunities and issues through data analysis, bring insights, and present them in an easy, actionable way;
Work independently and autonomously, collaborating closely across Marketing, CRM, and Product to provide regular updates on the effectiveness of all marketing channels on the acquisition pipeline;
Maintain data integrity from various sources, actively challenge and improve existing data flows;
Contribute to the enhancement of accuracy, reliability, and overall data quality;
Develop user-friendly Tableau dashboards to monitor primary KPIs, both existing and new;
Recommend innovative ideas for optimising marketing performance and efficiency;
Lead automated reporting for timely and accurate information delivery.
Requirements
At least 2 years of analytical experience, preferably in B2C product analytics;
Advanced proficiency in SQL;
Proficiency in Tableau or similar tools;
Solid statistical knowledge and experience in using statistics to analyse complex data;
Familiarity with GIT and Airflow is a plus;
Experience with Python libraries is also a plus;
At least an Intermediate level of English.
Benefits
Health & Wellness Focus
Global Medical Coverage
Growth Opportunities
Benefits Programs (compensation for the gym/stomatology/psychological service & etc.)
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