Senior Software Engineer building scalable AWS, Big Data, and ML infrastructure for Genesys’ AI - powered customer - experience platform. Leading distributed systems projects from architecture through production.
About the role
- GTM Engineer responsible for building and optimizing go-to-market systems at Fluent Software Group. Combining technical skills with GTM strategy to drive revenue growth in hybrid work environment.
Responsibilities
- Design and implement automated outbound campaigns, lead generation workflows, and sales enablement systems
- Build scalable processes that consistently generate qualified pipeline
- Test messaging, targeting, sequencing, and channel strategies
- Analyze performance, identify winners, and double down on what works
- Leverage AI tools, APIs, and automation platforms to personalize outreach, qualify leads, and shorten sales cycles
- Replace manual GTM tasks with smart, automated workflows
- Build dashboards and reporting across the full funnel—from top-of-funnel activity to closed revenue
- Provide clear visibility into what’s driving growth and where to optimize
- Evaluate, implement, and integrate modern GTM tools
- Ensure our CRM, sales engagement, enrichment, and automation tools work seamlessly together
- Document processes, workflows, and playbooks
- Enable the broader team to execute proven GTM strategies consistently
Requirements
- 3–5 years in growth, sales operations, marketing operations, revenue operations, or similar GTM roles
- Proven track record building and optimizing outbound sales motions (email, LinkedIn, cold calling)
- Experience in B2B SaaS or enterprise software environments
- Comfortable working with APIs, webhooks, SQL queries, and basic scripting (Python or JavaScript)
- Hands-on experience with modern GTM tools, such as:
- CRM platforms: HubSpot, Salesforce
- Sales engagement: Outreach, SalesLoft
- Data & enrichment: Clay, Clearbit, ZoomInfo
- Automation: Zapier, Make
- Experience building workflows using AI tools (ChatGPT API, Claude API, or similar)
- Deeply data-driven—you run experiments, measure outcomes, and iterate fast
- Systems thinker who views GTM as an engineering problem
- Builder mentality—you’d rather automate than repeat
- Self-starter who thrives in ambiguity and fast-moving environments
- Strong communicator who can translate technical concepts for non-technical stakeholders
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