Creative Producer creating product, launch, and AI-generated video content for fal’s generative media infrastructure platform. Handling concepting, editing, motion design, and short-form adaptation.
Responsibilities
Create launch and product videos for new fal products, features, and model releases
Take projects from brief to final output, including concepting, storyboarding, screen recording, editing, motion graphics, sound, and finishing
Create polished 30–60 second hero videos for major launches
Adapt launch content into short-form versions for Instagram, TikTok, X, LinkedIn, and other channels
Create follow-up product demos, feature clips, model showcases, and other post-launch video content
Capture and animate product UI and turn raw product footage into clean, compelling demos
Use generative image, video, and audio models to create assets and incorporate AI-generated content
Work directly with product teams to understand launches and identify effective ways to present them
Deliver quickly on short launch timelines while maintaining a high quality bar
Collaborate with marketing, product, and engineering teams
Requirements
Portfolio including product or technology storytelling, motion design, UI animation, and short-form content
Ability to explain individual contribution, timeline, and creative process for selected projects
Excellent video editing skills with a strong portfolio of product, technology, launch, or social content
Strong motion design skills, particularly around UI, typography, and product animation
Ability to independently take a project from a rough brief to a polished final video
Strong visual taste and understanding of pacing, sound, typography, and storytelling
Ability to turn around high-quality work in a few days when needed
Comfortable working with ambiguity and figuring things out independently
Comfortable working directly with engineers and product teams
Understanding of adapting content for different social platforms and formats
Excited about generative AI and comfortable experimenting with AI-generated image, video, and audio
Hands-on approach to creating assets and capturing screen recordings
U.S. equal employment opportunity compliance
Bonus: Experience creating launch videos or product films for technology companies
Bonus: Experience with After Effects, Premiere, Resolve, Figma, Blender, or similar tools
Bonus: Strong sound design skills
Bonus: Experience using generative AI in a professional creative workflow
Bonus: Experience working at a fast-moving startup or creative studio
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