Director leading Desjardins’ AI, data and analytics strategy for Personal Services. Driving data transformation, executive decisions, advanced analytics and responsible governance.
About the role
- AI solutions lead rebuilding Instacart’s grocery-delivery Marketing processes with agentic workflows. Driving adoption, measurable impact, and cross-functional AI planning.
Responsibilities
- Identify and rebuild slow, manual, or fragmented Marketing workflows, systems, and processes using AI
- Own the full cycle from understanding the current state through solution design, building, shipping, measurement, and leadership communication
- Transform leadership and planning narratives, including MBRs, quarterly planning summaries, budget variance write-ups, and channel performance narratives
- Automate key steps in integrated campaign launches
- Build an AI review layer for brief quality and standardization
- Create portable solutions that others can adapt and extend
- Develop and maintain an intake framework to evaluate feasibility, impact, and prioritization
- Lead change management to drive trust, consistent usage, and adoption
- Evangelize AI internally through wins, case studies, and demonstrations
- Create momentum around AI across Marketing
- Lead the MarComms AI KR forum and maintain its operating cadence
- Partner with AI goal owners to unblock vendor delays and capability gaps
Requirements
- 7+ years in marketing operations, marketing strategy, or a closely adjacent discipline
- Proven track record of shipping AI-powered workflows and processes with demonstrable impact
- Experience applying AI beyond the scope of the current role
- Hands-on daily experience with frontier AI tools such as Claude, GPT-4o, or Gemini
- Ability to write prompts that produce reliable, production-quality output at scale
- Experience building agentic systems, including multi-agent design, orchestration layers, and workflows without a human in the loop at every step
- Adoption-minded approach to building
- Strong communication skills for audiences from ICs to CMO-level leadership
- Prioritization discipline and ability to evaluate AI candidates and tradeoffs
Benefits
- New hire equity grant
- Annual refresh grants
- Flexible choice of work location: home, office, or favorite coffee shop
- Regular in-person events
- Market-competitive compensation and benefits
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