Senior Data Scientist handling AI product lifecycle for Wealthsimple. Working at the intersection of AI research and product development to create real - world impact for clients.
About the role
- Data Scientist at Pelmorex enhancing data-driven decision-making for B2C and Adtech initiatives. Developing advanced models to optimize user experience and advertising performance.
Responsibilities
- B2C & Adtech Optimization: Design and implement machine learning models to improve customer acquisition, retention, and lifetime value. Optimize ad delivery algorithms and attribution modeling to maximize ROI in the Adtech space.
- Cross-Functional Collaboration: Partner with Product, Marketing, and Engineering teams to define key performance indicators (KPIs) and deliver data products that solve real-world business problems.
- Advanced Analytics: Conduct end-to-end analysis, including data collection, cleaning, exploratory data analysis, and visualization. Translate technical findings into compelling narratives for non-technical stakeholders.
- B2B Support: Provide analytical support for B2B initiatives, focusing on lead scoring, churn prediction, and market segmentation as needed.
- Strategic Reporting: Maintain a close reporting line with the Director to ensure technical roadmaps are executed efficiently and insights are integrated into the broader FY26 data strategy.
Requirements
- Degree in one of the STEM disciplines (preferably Master’s or PhD in Data Science, Statistics, Computer Science, or a related quantitative field but not required)
- 3+ years of experience in data science, specifically within B2C or Adtech environments.
- Expertise in Python or R, and advanced proficiency in BigQuery for data extraction and manipulation.
- Hands-on experience with Scikit-learn, TensorFlow, Numpy, Scipy or PyTorch.
- Strong understanding of digital advertising metrics (CPM, CPC, ROAS) and consumer behavior modeling.
- Experience with distributed computing environments (spark for example)
- Skills in graphical data visualization (Matplotlib or similar)
- Strong communication skills, including the ability to explain complex ideas to an audience with a non-technical background
Benefits
- Flexible Work Environment 💻
- Summer Hours 🌞
- Paid Vacation Days Off (in addition to Personal Days) 🌅
- An IDEAS (Inclusion, Diversity, Equity, Awareness, Solidarity) team ⚖️
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