Video Producer

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About the role

  • Video Producer joining Relay's Marketing team to enhance brand visibility through engaging video content. Developing strategies for YouTube and leading video production processes.

Responsibilities

  • Develop video concepts rooted in Relay’s brand, customer needs, cultural relevance, and YouTube best practices.
  • Own Relay’s YouTube channel strategy: content pillars, publishing cadence, SEO, thumbnails, and performance optimization.
  • Lead end-to-end production across video formats— scripting, scheduling, shoot logistics, on-camera direction, and editing.
  • Edit video with a high standard for craft: pacing, sound, color, graphics, and captions all matter to you.
  • Source and coordinate talent, freelancers, and production vendors, keeping shoots on time and on budget.
  • Analyze channel and video performance data and translate findings into smarter content decisions.
  • Partner with Brand, Growth, and Product Marketing to align video with campaigns, product launches, and key company moments.
  • Build and maintain production workflows and systems that make consistent, high-quality output sustainable.

Requirements

  • 4-5 years of experience in video production, with meaningful time owning work from concept through delivery.
  • Your portfolio shows range - different formats, tones, and audiences, and a clear creative point of view.
  • You are already experimenting with and implementing AI solutions to streamline your work and move faster and to fill in content gaps while producing more complex projects.
  • You have hands-on YouTube expertise: you understand the platform’s algorithm, content architecture, and optimization levers well enough to make intentional decisions, not just follow templates.
  • You’re a skilled editor in Premiere Pro, Final Cut, or DaVinci Resolve; motion design or After Effects experience is a plus.
  • You’re highly organized and detail-oriented, with a strong ability to manage multiple productions at once without dropping quality.
  • You naturally move with a sense of urgency and focus.
  • You communicate clearly and proactively, flag challenges early, and move work forward without needing close oversight.
  • You have a genuine feel for cultural relevance, you know what’s resonating, why, and how to connect it back to a brand.
  • You’re comfortable collaborating across functions and presenting work-in-progress to stakeholders with clarity and confidence.

Benefits

  • You push relentlessly for reinvention:
  • You crave autonomy:
  • You own your work:
  • You treat comfort as a red flag:
  • You care about impact, not noise:
  • You’re energized by complexity and ambiguity:
  • You seek out feedback:
  • You’re here for more than a job:

Job title

Job type

Full Time

Experience level

Mid levelSenior

Salary

CA$108,000 - CA$132,000 per year

Degree requirement

Bachelor's Degree

Location requirements

HybridTorontoCanada

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