Senior Marketing Analytics Manager bridging data engineering and marketing analytics at Samsara. Designing data structures to support AI-driven business intelligence.
Responsibilities
Act as the bridge between Data Engineering and Marketing Analytics, designing, building, and maintaining robust ETL pipelines and 'Gold Layer' tables in Databricks.
Develop and document semantic layers, data dictionaries, and markdown files designed specifically to train and enable AI agents for scalable, self-serve BI.
Develop dashboards and analyses to surface business-critical KPIs and assess sales and marketing performance.
Perform ad-hoc reporting and deep dives to uncover key insights across programs and initiatives to inform strategy and decision making.
Partner with marketing stakeholders to translate complex business requirements into scalable data models and analytics-ready datasets.
Champion, role model, and embed Samsara’s cultural principles as we scale globally and across new offices.
Requirements
Bachelor's in Statistics, Computer Science, Business, Economics or other related analytical fields.
5+ years of relevant analytics, business intelligence, artificial intelligence or data engineering work experience.
Expert in SQL, python, DBT and visualization platforms (Tableau preferred).
Hands-on experience working with Databricks (or similar lakehouse architectures) to transform and model large datasets.
Experience building data backends, semantic layers, and structured documentation optimized for AI ingestion and agentic workflows.
Strong analytical and critical thinking skills with experience in data analysis.
Comfortable leveraging AI tools to accelerate data transformation, analysis, and visualization workflows.
Experience supporting Sales, Product or Marketing teams.
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