Creative Director leading content strategy for Alternative Payments in the FinTech sector. Responsible for innovative messaging and content direction across diverse platforms and teams.
About the role
- Freelance Art Director leading visual concepting and creative execution for marketing campaigns and client projects. Focused on video creation and motion-based creative for modern marketing channels.
Responsibilities
- Art Direction and Concept Development
- Lead visual direction and concept development for campaign and client projects
- Translate strategy and messaging into clear, compelling visual systems
- Ensure brand alignment and consistency across all deliverables
- Video and Motion (Key Strength)
- Develop storyboards, creative treatments, and visual approaches for video deliverables
- Create and or source video assets for social, web, and digital marketing channels
- Edit video content and apply motion-based typography and graphic overlays as needed
- Deliver platform-ready assets across formats and specifications
- Graphic Design (Digital + Print)
- Design and produce campaign creative including digital ads, social assets, presentations, and print collateral
- Create print-ready layouts for large-format and event-related materials as needed (i.e., banners, booths etc.)
- Maintain strong craft across typography, layout, and composition
- Collaboration and Execution
- Collaborate with copywriters, marketers, and internal stakeholders to develop cohesive creative
- Present work clearly and incorporate feedback quickly and efficiently
- Manage multiple projects and deadlines while maintaining quality and attention to detail
- Innovation and Tools
- Stay current on design and video trends, platform best practices, and emerging tools
- Apply AI-assisted workflows thoughtfully to support ideation and production efficiency
- Provide additional support as required
Requirements
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Strong video creation skills using Premiere Pro, After Effects, or comparable tools
- Strong design fundamentals including typography, layout, composition, and visual storytelling
- Strong communication skills, including comfort presenting work and discussing creative rationale
- Ability to collaborate effectively in a remote environment using Microsoft Teams and related tools
- Previous experience working in a freelance and/or remote capacity, with the ability to adapt to evolving project needs
- Strong organizational skills, attention to detail, and the ability to manage multiple deadlines
- Schedule flexibility, including availability for occasional evenings and/or weekends as project needs require
- Added Assets: UX or web design experience (Figma or similar), Animation and motion design beyond standard video editing, Experience using AI tools to support creative ideation, layout exploration, and production workflows
Benefits
- Competitive Salary and generous vacation entitlement
- Wellness Program (5 paid days off for your well-being!)
- Paid Sick Days
- Competitive Benefits Package including Dental & Extended Health Benefits, AD&D, LTD & Employee/Dependent Life Insurance
- Employee & Family Assistance Program
- RRSP Matching Program
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