Associate Creative Director shaping digital campaigns and AI - first web experiences for Samsara’s Connected Operations Cloud. Leading design systems, creative production, and digital design teams.
About the role
- Creative Director at Wallop leading brand strategy and creative execution for hospitality marketing. Building cohesive client relationships and integrated brand campaigns in a collaborative environment.
Responsibilities
- Work with our creative teams (currently two designers) to foster best practices and cultivate individual and team growth
- Derive complete brand platforms rooted in strategic insights, and built for digital channels and deliverables
- Establish a creative process with ownable sequence, framing, and signature Wallop outputs
- Spin those brand platforms into campaigns, websites, films, F&B brands, and other manifestations across the hotel brand ecosystem
- Integrate that creative process with Wallop’s evolving IP, ConvergeTMF, a ‘traveller motivation framework’ that uses evidence-based insights on audience drives to guide more resonant work across Wallop’s offering
- Establish repeatable Wallop processes and operational standards around brand and creative execution
- Closely interface with client services, digital strategy, web development, film, and other cross-functional teams – your creative work would interlock with technical platforms that test its effectiveness, prove its value, and refine and sharpen the work over time
- Build client relationships with a focus on holistic growth and continuity of thought across their marketing ecosystem
- Actively seek and cultivate new client relationships that fit the Wallop vision
- Steer an ongoing expression of Wallop’s own brand and positioning to reflect the company’s move toward a more cohesive holistic offering, higher-value collaborative scopes, and a stronger and more artful aesthetic profile
Requirements
- An established CD, ACD, or Senior AD with notable agency experience (5-10 years)
- Accomplished, with big-name clients in your portfolio (ideally, you’ve worked in the travel and hospitality space, but not mandatory)
- Experienced building structured creative process and fostering team growth
- Conversant in digital execution, with a strong portfolio demonstrating your grasp of the opportunities and constraints of digital channels
- Excellent at building rapport and cultivating client relationships
- A clear communicator who can explain complex ideas simply
- Able to hold your own in a call or team meeting (you have strong opinions)
- Warm and empowering in your approach to team members and client relationships
- An ardent proponent of brand strategy; you see its crucial importance – but also know that aesthetic impact has its own power, beyond rationales
- Fascinated by the storytelling and cultural potential in travel and hospitality, and already have a vision for how brands in the space could evolve
Benefits
- 20 days of vacation (4 weeks) to start
- Flexible working hours and days
- Ability to work remotely or from our Vancouver office
- Extended health and medical benefits
- Extended Christmas holidays
- Profit share program - when we win as a company, you win as well
- Annual health and wellness spending account (for use by you and your family)
- $30 home office stipend per pay period
- $1000 one-time home office set up
- Provided Macbook Pro for work use
- Extended Easter weekend (Easter Monday & Easter Friday)
- Summer company beach day and winter holiday party
- Ability to work from another country to extend a vacation or time in your home country
- Parental leave salary top-up during your first month’s leave
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