Associate Principal, CX Application Strategy

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About the role

  • Associate Principal driving AI transformation initiatives across global contact center operations with TELUS Digital. Collaborating between management consulting and solutions architecture for enhanced customer experiences.

Responsibilities

  • Act as a strategic bridge between business goals and AI capabilities, defining UX features, AI agent-assist tools, and the success metrics for modern deployments.
  • Move clients beyond theoretical frameworks by designing AI-driven CX strategies and advising on pilot programs and implementation readiness.
  • Partner with Product, CCaaS, and Data & AI teams to design high-level architecture visions and build functional, strategic business cases for both modern AI tools and foundational contact center tech.
  • Identify, quantify, and prioritize tech/AI opportunities to radically enhance the customer experience, improve operational agility, and drive ROI.
  • Provide continuous, hands-on input into the CX Product roadmap, feeding new, cutting-edge product features back into CX strategy engagements.
  • Translate complex tech/AI architecture visions into actionable deployment plans and collaborate with cross-functional teams to keep go-to-market and sales collateral relevant.
  • Stay relentlessly up-to-date on emerging tech/AI trends in the contact center space (e.g., autonomous AI agents, LLM advancements), inspiring clients and internal teams with the "art of the possible."

Requirements

  • 5-10 years of experience in management consulting, digital/product strategy, or a pre-sales/solutions engineering role, ideally within a high-growth tech or AI-forward environment.
  • Proficient in modern contact center ecosystems as an operator and/or implementation lead. Experience with foundational CCaaS (Zendesk, Amazon Connect, Twilio, Intercom, or NiCE) is preferred, coupled with a strong understanding of emerging Conversational AI, GenAI agents, and LLM integrations.
  • You thrive in ambiguity, move with velocity, and possess the agility to translate highly technical AI concepts into clear, actionable business strategies for non-technical stakeholders.
  • Strong strategic and analytical skills, with a proven ability to quantify the business value and ROI of tech/AI solutions.
  • Excellent verbal and written communication skills; you can effortlessly pivot from a technical architecture discussion to an executive board presentation.
  • Deep intellectual curiosity and a genuine passion for the ‘latest and greatest’ improvements in digital CX and AI.

Benefits

  • Offers Bonus

Job title

Job type

Full Time

Experience level

JuniorMid level

Salary

CA$132,000 - CA$165,000 per year

Degree requirement

Bachelor's Degree

Location requirements

HybridVancouverCanada

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